キャプテラ - 日本企業の最適な
ソフトウェア選びをサポートし17年
Benchmark Emailとは？
使いやすいメール・マーケティングとマーケティング自動化プラットフォームで、強固な顧客関係を築くことができます。ドラッグ・アンド・ドロップ式のメール・ビルダーで、魅力的なメールを迅速に作成し、メール・マーケティング・チェックリストですべての送信先が配信用に最適化されていることを確認できます。ランディング・ページ、フォーム、アンケートを使用して、登録者数を簡単に増やすことができます。コンバージョンにつながるメール・キャンペーンの構築は、これまでにないほど簡単になりました。
- 15カ国に100人以上の従業員
- 9つの言語に対応
- 年中無休のサポート
Benchmark Emailの対象ユーザー
Benchmark Emailは、メール・マーケティングを使って購読者を引き付け顧客基盤の拡大を目指す、さまざまな業種の中小企業から大企業までのあらゆる規模の企業にサービスを提供しています。
Benchmark Emailをご存知でしょうか？
別の人気製品との比較
Benchmark Email
Benchmark Emailの他のおすすめ代替製品
Benchmark Emailの評判・レビュー
My Review of Benchmark Email
製品を使ってみた感想： Very good! Customer support responded quickly to my inquiries. For emailing your customer base easily and on a regular basis - this is good value for the money.
良いポイント:
I loved the ability to design newsletters and email them directly to my subscribers. They have many different templates for you to choose from. The ease of use made my actual "writing time" for a newsletter minimal.
改善してほしい点:
I used Benchmark when I first started in online business. It was very easy to use and the price was in my comfort zone. I then tried to set up a couple of "funnels" and could not do so (this was a couple of years ago - so time may have changed). I contacted Customer Support and was informed that the system I was trying to put in place was not available through Benchmark, that they were only for emailing directly. Unfortunately, I had to close my account and move on to a competitor that did allow me to build out my funnels for online marketing.
検討した類似製品：
Email through this app is inexpensive and comes with an excellent user interface
製品を使ってみた感想： When choosing an email marketing service, I primarily considered well-known tools. I reviewed the free demo versions of these tools when making a comparison. One tool in particular stood out above the rest: Benchmark Email. I started using it immediately without any need for a manual. Additionally, its price is cheaper than other domestic email sending tools. The reporting features are also easy to comprehend and understand. Therefore, I recommend Benchmark Email to anyone that has recently switched to an email marketing tool and isn't fluent in marketing automation terminology.
良いポイント:
Email marketing consists of many different functions. These include setting up segments, measuring open and click thru rates and pausing delivery. It's also extremely cost-effective if it can create landing pages and is easy to use. Programming knowledge is not required to use these functions, workshops are held for this purpose. This app provides easy-to-use email software with a reasonable price. Even if you don't know how to use it, you can still create attractive emails with intuitive operations. The app makes it simple to view information like the open rate
改善してほしい点:
Even though it currently has limited functionality, it would be great if the EMA tool was more than just a mailing list. I hope it eventually becomes the best tool that's more than just a middle-of-the-road tool like MA.
Benchmark Email
製品を使ってみた感想： Benchmark Email even from the free tier offers some great features and an important stats. Support team is a great 5* one and handles the request very fast.
良いポイント:
What I really liked after I made the switch was the template library, is has many nice templates and the most important part, mobile optimized. It is easy to use and create powerful email campaigns. You can always automate every campaigns with ease.
改善してほしい点:
There are no cons for Benchmark Email from my point of view.
Waiting For the Beta
製品を使ってみた感想： I have used other email marketing programs. I chose Benchmark because I wanted an inexpensive option for a project for a client. I would say Benchmark is easy to use and easy to learn especially if you have ever used an email marketing program before. But like all software programs, it has its quirks and you learn to get around them. But Benchmark's tutorials, FAQs and feature lists may not supply you with all the information you need. For instance, there are two email automation programs that each offer only one or two automated steps after the trigger. Nowhere in the documentation did it clearly state that only the Automation Pro, that is still in Beta, offers a customer's journey that you can use to send out more than two emails in a sequence. On the other hand, don't pay for more than you need. If you blast out emails to a list of established customers with only quarterly sales discounts, or discounts for birthdays and holidays, Benchmark is enough. And Benchmark is inexpensive. But if you want to onboard various segments of your customers, educating them and eliciting their engagement, this is not the email marketing program for you. There are two locations for live support, one is offshore and the other is domestic. The offshore folks are nice people but they mainly operate by rote. The domestic support gets it right, but I am still waiting to find out if a personalized greeting can be added to the Automation Beta. In my opinion, a personalized greeting should be a standard feature in a customer's journey. I don't know if it is or not and none of their stated info tells you.
良いポイント:
Benchmark is easy to use. Easy to set up. Good for very simple customer outreach, i.e a storefront that collects emails and wants to alert customers to sales.
改善してほしい点:
Very limited feature set. Not standard at this point.
Polaris Softwareからの返信
7 年前
Hi Judith, We appreciate you using Benchmark Email and taking the time to provide some feedback. Thank you for your kind words in regards to our ease of use as well. We do, however, want to address some of your points in regards to our FAQs and tutorials as well as Automation Pro. Admittedly, our FAQs and tutorials are an area we¿d like to put more focus on. That¿s why we¿ve recently established a training department to help keep those areas better up-to-date and helpful to marketers. Our tools are constantly evolving and the support resources we provide must as well. We¿re confident this new department will succeed in this regard, as well as with keeping all support offices across the globe on the same page. Your feedback in regards to Automation Pro is an integral part of the beta process. We expect new features to continue to be added to the automation platform throughout the beta period and after. Again, thanks for the kind words and feedback.
Benchmark Email Is The Benchmark of Email Marketing
製品を使ってみた感想： We have used BE since 2016 and only have one other similar service in case we need a backup, but have not needed it. Benchmark Email service is a sure thing we have come to depend on because 90% of our subscribers communicate with us by email rather than social media.
良いポイント:
Benchmark Email has an archive page of past email campaigns sent. This also has very good SEO! It also has a community area that works like a blog, but needs some attention to the design and updating the social share buttons. So when we send out an email we also link to either of the above for subscribers to keep track if they missed an email or want to share it. We don't need to depend on a blog or website, though we have that too.
改善してほしい点:
With regards to the archive page the emails send often post out or order, so I have to go in there from time to time an put them in order. There are other glitches like this but not often, that don't really affect the emails being sent, however support has always been accommodating either with a fix or a solution.
