Benchmark Email

A strong contender for the existing market leaders

良いポイント:

I came across Benchmark when a client decided to use them. I found it very easy to use and to set up for them.

改善してほしい点:

I haven't found any cons thus far. Everything seems to be fairly simple to do.

Benchmark Email Is The Benchmark of Email Marketing

製品を使ってみた感想： We have used BE since 2016 and only have one other similar service in case we need a backup, but have not needed it. Benchmark Email service is a sure thing we have come to depend on because 90% of our subscribers communicate with us by email rather than social media.

良いポイント:

Benchmark Email has an archive page of past email campaigns sent. This also has very good SEO! It also has a community area that works like a blog, but needs some attention to the design and updating the social share buttons. So when we send out an email we also link to either of the above for subscribers to keep track if they missed an email or want to share it. We don't need to depend on a blog or website, though we have that too.

改善してほしい点:

With regards to the archive page the emails send often post out or order, so I have to go in there from time to time an put them in order. There are other glitches like this but not often, that don't really affect the emails being sent, however support has always been accommodating either with a fix or a solution.

Using Benchmark for last 8-9 years

製品を使ってみた感想： Excellent - till a year back
Poor - since the last few months (just unacceptable)
Unless there is restoration of Benchmark used to be, we will stop using the platform

良いポイント:

Ease of use ... pro-active helpdesk This has been reason that we have been using the platform for so many years

改善してほしい点:

There has been a serious deterioration in the quality of the platform. Delivery rates have dropped upto by about 90-95% of what it used to be. Frivolous checks have been introduced that even your helpdesk is helpless to explain. Currently the platform as good as useless for us and already we have started working parallel to other platforms where are getting similar results that we used to get using Benchmark. All our emails through your platform is directed only to our clients or prospective clients who have signed with us to receive communication from us.

Easy to use platform

製品を使ってみた感想： Overall, I am satisfied and will continue to use Benchmark . I started on a Free Trial and upgraded to a paid service. I plan on sticking to Benchmark for a quarterly newsletter and using to send invitation or special emails.

良いポイント:

This platform is very user-friendly. It doesn't take much effort to get up to speed on how to use it, and there are many email templates to choose from so you don't always have to create something from scratch! I think it's good value for the money, and the support team has been very helpful in my experience.

改善してほしい点:

There ares some features where I feel limited. I am not too experienced with softwares like this, so I don't know what's available....but I really wish there was a pop-up feature, where users could click on a button and it would connect to their email to forward a newsletter for example. I also have experienced some deliverability issues and have not been 100% satisfied with the response. I think with this and being a new user, it takes time to learn and develop the best strategy.

Great customer service!

製品を使ってみた感想： I'm impressed with how professional they are, as well as how accessible. It's not hard to reach someone when something goes wrong (which is usually due to my inexperience with their interface).

良いポイント:

Benchmark is head and shoulders above our experiences with other firms. While the interface is not quite as intuitive as I would like, it is easy enough to master, and there is ample customer service to help along the way. I cannot say enough good things about the people I've dealt with there so far.

改善してほしい点:

I did have a problem with importing a graphic, even though it was in a format normally accepted (jpeg). Haven't found the time to resolve this, but that's on me, not them.