キャプテラ - 日本企業の最適な
ソフトウェア選びをサポートし17年
Brandwatchとは?
BrandwatchのInfluence製品は、すべてのインフルエンサーマーケティングを1か所で管理できることを意味します。インフルエンサーを発見し、関係を維持し、1つのエンドツーエンドソリューションでキャンペーンを管理します。Influenceの発見ツールは、3千万人以上のグローバルクリエイターを追跡し、キャンペーンに適したインフルエンサーを簡単に特定できます。リアルタイムのレポートソフトウェアで成功を測定します。目まぐるしく変化する世界に向けて構築されたソーシャルスイート、Brandwatchを用いて、SNSのスピードで顧客を理解し、エンゲージメントを強化しましょう。
Brandwatchの対象ユーザー
大企業。
動作環境
Brandwatchの料金プラン
最安値プラン:
- 無料トライアルなし
- 無料プランなし
Brandwatchには無料プランがなく、無料トライアルも提供されていません。
料金プランBrandwatchの動画と画像
Brandwatchの機能や特徴
Brandwatchの評判・レビュー
Best in class software, easy to use, and feature-rich
製品を使ってみた感想: We use Falcon.io to monitor the sentiment, mentions and overall trends/virality of our clients social media profiles.
良いポイント:
First of all, the biggest benefit of Falcon is that it comes in significantly cheaper than the market leader (Salesforce) and 100x easier to use and get started. While customization may not be as extensible as Salesforce (also without the headaches), there's still a good degree of tuning to be found within Falcon such as setting up automatically generated reports, custom dashboards, and brand monitoring options. Falcon also works great in a multilingual setting (French and English in our case), though will sometimes report some false-positives in non-English sentiments. The ability to monitor brand mentions, sentiments, and callouts across all social media platforms and the web in one convenient dashboard is amazing.
改善してほしい点:
The mobile version of the site, and mobile apps for iOS/Android (Called Engage) are a bit buggy sometimes, and leave a bit to be desired feature-wise. Though, thankfully it appears that the app is regularly updated and maintained, so I'm holding out hope that it grows to be much more serviceable in the future.
Falcon Review
製品を使ってみた感想:
Getting other teams to schedule has cut down my tasks in some ways, making people more responsible for their own projects and providing training for them so they've learned a new skill.
Customer service is always great, (Helgi is awesome) (and love that you can send GIFS), and they're usually quick to respond and resolve issues.
良いポイント:
The calendar overview Scheduling quite easily Being able to leave notes Having a team system
改善してほしい点:
The approval system and the access that different user roles have. Preview mode not always being accurate. Not being able to do things like tagging on pics for Twitter or needing an app to schedule certain posts on Instagram. Falcon not being able to collate all data from all channels for stats (but i know that's due to the channel permissions and not Falcon) Falcon sometimes refreshing and not saving posts, taking ages to load images. Channels being disconnected (again not entirely Falcons fault)
Review
製品を使ってみた感想: It's a good experience, but really wish those pieces of functionality were available as they are crucial to efficiency of our business.
良いポイント:
The software is helpful to managing all social channels
改善してほしい点:
There are a few features that really could be improved: -bulk scheduling: being able to schedule multiple posts over the course of months or weeks. Our business can use the same evergreen posts at certain times. The functionality that Sprout Social offers is ideal. -scheduling the same posts across multiple channels on the same interface. Facebook, Insta and Linked In-- again Sprout allows this functionality. -not limiting custom reports to a certain number of metrics.
検討した類似製品: Hootsuite
切り替える前の製品: Hootsuite
Brandwatchに切りかえた理由: Previous relationship and the all in one reporting functionality. Other companies used 3rd parties for reporting purposes.
Would Highly Recommend
製品を使ってみた感想: My overall experience with Falcon. io has been very positive. I just wish I had more time to use it to its full potential!
良いポイント:
It allows one person to manage over 10 different social channels with varying levels of involvement. The reporting function is very user-friendly. Customer service is easy to access through the help feature if you ever run into issues.
改善してほしい点:
Cost. Considering all the free open-source software available, I think the cost would limit the types of businesses that could afford this tool.
Excellent so far!
製品を使ってみた感想: Enjoying it so far, it meets all our needs and has great customer support.
良いポイント:
The product is easy to use and hands down the best thing that comes with it is the constant support of their staff. Always very helpful and quick in responding to queries.
改善してほしい点:
I think overall the platform could be a little more visual. We've previously used Dash Hudson and found this to be 100% user friendly and metrics could be understood at a glance.