---
description: Tealium Customer Data Hubを実際に使用したユーザーのレビューから、製品の機能や価格、メリットデメリットをご覧いただけます。類似製品との比較も簡単、ぴったりのSaaSが見つかるはず！
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title: Tealium Customer Data Hubとは？ | 機能や料金、導入事例をご紹介【キャプテラ】
---

現在地表示: [ホーム](/) > [サイト分析ツール](/directory/30073/web-analytics/software) > [Tealium Customer Data Hub](/software/149956/tealium-iq-tag-management)

# Tealium Customer Data Hub

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> 業界有数のカスタマー・データ・プラットフォーム (CDP) を備え、組織は顧客の単一ビューを構築し、強化してテクノロジー・スタック全体でアクションを推進することができます。
> 
> 評価：8人のユーザーによる評価は**4.1/5**。**おすすめ度**で最高の評価。

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## 概要

### Tealium Customer Data Hubの対象ユーザー

Tealiumは、オフィスやデータセンターを持つ世界中のあらゆる垂直型組織にサービスを提供しています。金融、ヘルスケア、小売／eコマース、旅行およびホスピタリティ、テクノロジー、ゲーム、エンターテイメント業界を中心としています。

## 簡単な統計と評価

| 測定基準 | 評価 | 詳細 |
| **総合評価** | **4.1/5** | 8 レビュー |
| 使いやすさ | 3.3/5 | レビュー全体に基づく |
| カスタマー・サポート | 4.1/5 | レビュー全体に基づく |
| 価格の妥当性 | 4.0/5 | レビュー全体に基づく |
| 機能 | 4.3/5 | レビュー全体に基づく |
| おすすめ率 | 80% | (8/10 おすすめ度) |

## 企業情報

- **キャプテラについて**: Tealium
- **設立**: 2008

## ビジネスコンテキスト

- **価格プラン**: $1.00
- **対象となる企業**: 自営業, 2～10, 11～50, 51～200, 201～500, 501～1,000, 1,001～5,000, 5,001～10,000, 10,000+
- **デプロイとプラットフォーム**: クラウド、SaaS、ウェブベース, Android（モバイル）
- **サポートされる言語**: 英語
- **利用可能な国**: アメリカ合衆国, イギリス, インド, オーストラリア, カナダ, ドイツ, 中国, 日本

## 機能

- Webサイト分析
- オーディエンス・ターゲティング
- キャンペーン管理
- コンバージョン追跡
- サイト滞在時間追跡
- データの取得と転送
- データ・プロフィール
- データ変換
- パーソナライゼーション
- マッチと結合
- ユーザー・インタラクション追跡
- 情報ガバナンス
- 推奨
- 行動ターゲティング
- 行動分析
- 複数データソース
- 顧客セグメンテーション
- 顧客データベース
- 顧客プロフィール

## サポートのオプション

- メール/ヘルプデスク
- FAQ/フォーラム
- ナレッジベース
- 電話サポート
- 24時間対応（オペレータ）
- チャット対応有

## Category

- [サイト分析ツール](https://www.capterra.jp/directory/30073/web-analytics/software)

## 関連カテゴリー

- [サイト分析ツール](https://www.capterra.jp/directory/30073/web-analytics/software)
- [カスタマーデータ・プラットフォームソフト](https://www.capterra.jp/directory/31334/customer-data-platform/software)
- [データ管理ソフト](https://www.capterra.jp/directory/31003/data-management/software)
- [マーケティング分析ツール](https://www.capterra.jp/directory/31018/marketing-analytics/software)
- [DMPツール](https://www.capterra.jp/directory/32261/data-management-platforms/software)

## 代替製品

1. [BEEM](https://www.capterra.jp/software/1007277/beem) (0 reviews)
2. [Syniti Knowledge Platform](https://www.capterra.jp/software/179645/syniti-knowledge-platform) — 4.3/5 (24 reviews)
3. [Salesforce Marketing Cloud](https://www.capterra.jp/software/7723/salesforce-marketing-cloud) — 4.2/5 (530 reviews)

## レビュー

### "Amazing Customer Data Platform (CDP) Helping you put your Customers First" — 5.0/5

> **Eric** | *2020年4月23日* | 小売 | おすすめ評価：10.0/10
> 
> **良いポイント**: Tealium integrates very well with all of our current platforms (Google Analytics, Amazon AWS, Optimizely) to provide a single tool allowing us to better understand and react to our customers.  We're able to utilize a host of both off-line and online data sources to uncover what our customer journey really is.  We're then able to interact real-time with them at various points in the journey, helping us ensure an amazing pre and post purchase experience for our customers.  In addition, by combining offline conversion points with acquisition spend data, we're able to completely re-define and improve our ROAS calculations.
> 
> **改善点**: We honestly have not had any negative experiences so far, other than our own internal limited resources to get all of the projects we want to off the ground.
> 
> Like many other businesses, my current employer has been negatively impacted by COVID-19. This happened to come during a time where I’ve been learning and working with Tealium’s amazing digital toolset. &#10;&#10;I reached out to \[SENSITIVE CONTENT HIDDEN\] who’s been my main Tealium point of contact and has been incredibly supportive as a partner. He put me in touch with another Tealium customer/user who I had the pleasure of meeting at a few Tealium events in Dallas.&#10;&#10;They are just as excited about the \#AudienceStream CDP as I am and have invited me to help out in a consulting opportunity which I’m beyond excited about.  I knew \[SENSITIVE CONTENT HIDDEN\] was an amazing business partner supporting me as a client, but definitely did not expect that to continue into future opportunities. I can absolutely ensure I’ll be making Tealium a partner for life.

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### "Tealium is your MUST HAVE Customer Data Platform" — 5.0/5

> **Jer** | *2017年11月29日* | 宗教団体 | おすすめ評価：9.0/10
> 
> **良いポイント**: Tealium is an amazing product that enables us to organize our user's online behavioral data, enhance it with offline attribute data and then act on it in ways we never could before. &#13;&#10;&#13;&#10;Tealium's power starts with it's Tag Management product, which acts as our data organization tool. Once the data is organzied, we share that data to the appropriate partners like Google, Bing, Facebook and Adobe Analytics directly from the tool in real time. From there, the Universal Data Hub (UDH) takes that raw behavioral data and creates robust profiles for each user that trigger can be shared with our partners to maximize our marketing investment.&#13;&#10;&#13;&#10;There is no other tool out there that does as much to help you organize and act on your data like Tealium.
> 
> **改善点**: Tealium can do a lot. It's built to meet the needs of a lot of different industries. That flexibility leads to complexity, and learning to take advantage of this tool is hard.

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### "Real-time Data Processing" — 3.0/5

> **認証済みレビュアー** | *2023年5月25日* | コンピュータ・ソフトウェア | おすすめ評価：6.0/10
> 
> **良いポイント**: Tealium Customer Data Hub allows businesses to centralize and unify customer data from multiple sources, such as websites, mobile apps, offline channels, and third-party systems.
> 
> **改善点**: Tealium Customer Data Hub's effectiveness relies on the availability and compatibility of integrations with third-party systems and tools.

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### "Data centralization" — 4.0/5

> **認証済みレビュアー** | *2023年6月14日* | コンピュータ・ソフトウェア | おすすめ評価：7.0/10
> 
> **良いポイント**: Tealium allows you to centralize customer data from multiple sources, such as websites, mobile apps, CRM systems, and more.
> 
> **改善点**: Setting up and configuring Tealium Customer Data Hub can be complex, especially for organizations with complex data structures and numerous data sources.

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### "Become Agile\!" — 5.0/5

> **Kelly** | *2017年12月21日* | 出版 | おすすめ評価：9.0/10
> 
> **良いポイント**: Tealium allows you to free up your developer's time and quickly add and remove vendors tags to your website. The support you receive from Tealium is excellent if you need to customize a tag beyond the standard implementations. This flexibility allows marketers to run vendor tests even do A/B tests between vendors all within the Tealium dashboard. Our company wouldn't be nearly as agile marketing wise without Tealium.
> 
> **改善点**: A lot of tags are almost plug and play, but some complex tags (e.g., Sitecatalyst) do require assistance from Tealium's support team. That being said rarely has this help spilled over into billable support hours. It is usually covered by our standard support agreement, which is offered to all clients. The Tealium support team is very available to support us on a daily basis.

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