キャプテラ - 日本企業の最適な
ソフトウェア選びをサポートし17年
Brand24とは?
Brand24は、効果的かつ手頃な価格で、ユーザーフレンドリーな広報ソリューションです。あらゆる規模の何千ものブランドや代理店がBrand24を使用して、クライアント、ブランド、製品、競合他社に関するオンラインでの会話を追跡および分析しています。
Brand24を使用すると、オンライン上での評判のモニタリング、PR危機の防止、キャンペーンの結果追跡、ブランド・アンバサダーの発見、より多くのカバレッジを得るための協力機会の発見、ブランド化できるPDFレポートの数秒での作成を実現することができます。
Brand24の対象ユーザー
Brand24は、世界中の中小規模のブランドを対象としており、顧客のインサイトを得て、顧客の満足度と売上を伸ばすために、企業に関連するオンラインでの会話を特定および分析することができます。
Brand24をご存知でしょうか?
別の人気製品との比較
Brand24
Brand24の評判・レビュー
検討した類似製品:
(not only) For monitoring global brand mentions
良いポイント:
Among many pros, I love most its analytics features and customer support. You can literally ask for anything about web monitoring, and they do that for you. And you can ask about anything else, and they still will try to help you! It's powerful, reliable, comprehensive tool. It has been used in all companies I have worked for; once I recommended it, once I decided to choose B24 and managed it, once it had already been there.
改善してほしい点:
Their pricing tiers, I guess. Not all features are available in all plans, and you are limited by keywords. It's not a problem in English, but in languages with many word variants (e.g. because of inflection for person), it's a real issue.
Brand24からの返信
3 年前
Thank you, Jakub, for your feedback!
It¡s a great tool
製品を使ってみた感想: I like it a lot, it is my favorite tool of this kind because of the cost-benefit ratio.
良いポイント:
I like that it is easy to use, very intuitive. The graphs it presents are very clear and easy to read.
改善してほしい点:
It is very difficult to cancel the service. For people like me who only use it periodically, it is a bit annoying.
Maybe my company is too small, maybe it's smth else
製品を使ってみた感想: Bad. Wasted time. I didn't get much data, and the UX of the central platform was a bad experience for me.
良いポイント:
I like the energy of the Brand24 stuff. What I mean is the urge to inform users about every new modification, newsletters with hints, case studies etc. Sadly, I think Brand24 has good marketing overall, but this tool is just not as versatile as its team says.
改善してほしい点:
First, there was NO data about my page at all. Meanwhile, in other tools, such as Senuto, there was a lot of data about my site and brand to analyze. Maybe I don't know how to use brand24 properly. But this was a big demotivator for me. I've got a lot of e-mails and newsletters (and that was a lot), but with no actual knowledge. I felt helpless a lot.
First time Brand24 user- give it a try!
良いポイント:
It's easy to set up and provides great depth of information. It works with TikTok, Instagram etc
改善してほしい点:
The price. We only needed it for a specific campaign. If we could have afforded it I would probably have kept it.
I Couldn't Imagine What I Would Miss...
製品を使ってみた感想: Brand24 has made it incredibly easy to track and respond to mentions, keeping me in the loop about everything. I couldn't imagine everything I would be missing without it. Our clients are always looking to stay on top of every mention, everywhere, whether it's on social media or on one of their customer's blogs and Brand24 is how we get it done!
良いポイント:
I love that I don't miss a single mention anymore!
改善してほしい点:
I wish that with the pro version, you could get access to multiple AI generated reports
Exceptional customer service
製品を使ってみた感想: Very happy, and as I say it felt like I was communicating with an internal team member. In the digital age, these guys understand CX.
良いポイント:
The customer service is second to none. Naturally, I engaged all their competitors. While price did put me off the competitors, it was the way in which [sensitive content hidden] interacted with me that ultimately made my decision to work with Brand 24 on an important campaign.
改善してほしい点:
Maybe the fact you pay once off and not monthly - those of us from regions with lower exchange rates feel the cost. But I understand it is the industry norm and a security for the business.
This tools really helps
製品を使ってみた感想: Brand24 helps us optimize our time spent with social listening. We don't have to collect mentions manually anymore. It also helps with organization. It has some cool features for filtering and configuring the projects to collect mentions, this will be the most accurate possible. Amazing customer service (thanks Jacob) attention throughout my experience using this platform. Instructions are clear within the platform and its easy to set up and use.
良いポイント:
Help to manage brand performance around competitor the advance analysis helps to coverage all the reports.
改善してほしい点:
Nothing, please make a reminder for renewal process one week before this helps a lot to make another budgeting tools plan
Great value and good for small marketing teams
良いポイント:
Setting up my first project was simple, and the cost for what I receive is very fair. I appreciate the regular updates, but my favorite feature is the reports. They are perfect for providing media information to our board of directors.
改善してほしい点:
I find that news mentions aren't always picked up and I have to add them manually.
Inexpensive social listening tool
良いポイント:
Great cost-effective entry point for a non-profit wanting to get into the social listening space. Syncs with all sources we wanted to monitor--online news, FB, IG, tiktok etc. Generous non-profit discount. Account management team is very responsive.
改善してほしい点:
I wish there were more customizable notifications and reports. Also tiktok integration can be a little difficult to work with and understand without taking a look deeper into our settings. The thing I would like to see most improved is the tagging feature and its organization within the platform--this would make sorting and reporting easier for our team
Excellent value social listening tool
製品を使ってみた感想: Excellent experience, I would gladly subscribe again in the future.
良いポイント:
I liked how easy and intuitive the interface was, plus all the collected data and various plans.
改善してほしい点:
I mistakenly understood that a plan included linkedin, but it was only tracking a linkedin company page.
Radware cyber security
製品を使ってみた感想: Great experience call support and information
良いポイント:
How useful is to prospect and great analysis
改善してほしい点:
Price and some dashboards not that easy to read
Brand24 review
製品を使ってみた感想: Very powerful tool to get information from social networks.
良いポイント:
The Sentiment Analysis tool is very good. Also reports.
改善してほしい点:
There are some false negative in sentiment analysis.
The Brand24 tool is excellent
良いポイント:
The Brand24 tool is very efficient and very intuitive. It is very easy to use.
改善してほしい点:
I liked practically everything. I have nothing to say against the tool
Find what clients tell about you
製品を使ってみた感想: It does automatically something that is impossible to do by hand
良いポイント:
I really appreciate how this tool tries to make my experience the best possible. Personally, what i like the most are the email summaries which allow me but to log in into the system, but integrates with my current schedule and appear in the place i was checking already
改善してほしい点:
I found it a bit hard to calibrate the tool in the beginning. The tool was saying that the mention was positive or negative and wasn't right in this
Monitoring all the online mentions in just one platform!
良いポイント:
Firstly, what I love the most about this application is its social monitoring capabilities. If someone mentions me, across any social media, I can get to them right away and respond. Not just keeping a close watch on our brands and products, it has also helped us explore business possibilities, insights and improve conversion rates. I found the customer service to be extremely responsive and helpful. Brand24 is very user-friendly, easy to navigate and intuitive, you don’t need a lot of technical knowledge to be a pro at using it! We can compose immense and crisp reports about our brands using this application.I have had very good experience with their customer support team.
改善してほしい点:
The application is quite costly, it is not affordable for a small-scale business or for personal use. I found the mobile version too difficult to use as compared to the desktop version. The searchability and analytics features, if improved could make the application perfect. I hope they upgrade the sentiment recognition feature.
Nice marleting tool
良いポイント:
the dashboard is easy to understand and the campaign analysis is always spot-on
改善してほしい点:
Should increase the accessible number of mentions for each plan.
Brand24からの返信
3 年前
Thank you for sharing your thoughts!
The best Platform to Health Cheack-Up of an Issue.
製品を使ってみた感想: A great experience while we using for it.
良いポイント:
This will show the sentiment and no people react on it of events happened, We used it to take it in a different way to get the best insights. The result is much helpful.
改善してほしい点:
The price in Indian perspective is not much effective it's high price.
Social monitoring & listening at its finest.
良いポイント:
Brand24 not only can look into mentions of your brand and products but also can help you find new customers and business possibilities. Thanks to amazing customer service (really helpful support!) you can set up your own projects and monitor them in real-time. Notifications work perfect, e-mail alerts work great, reports in PDF are just so pretty that you want to send them further to your customers, without any corrections. Also, it provides with many interesting results you wouldn't find on your own.
改善してほしい点:
It can be a bit complicated if you have never used it before - but onboarding process is great, customer support is really well-maintained and also there are many extra materials such as webinars and knowledge base to clarify some things for you.
Great Social Media Monitoring Service
良いポイント:
With features such as mentions feed, discussion volume chart, marketing analytics, influence score, sentiment analysis,alerts, data exporting and filtering, Brand24 is a leading social media monitoring service that is tailored for businesses of all shapes and sizes. The many aspects of this service is what makes it so great. It doesn't just focus and excel on one feature, but has a variety of them at a high level.
改善してほしい点:
The main con for me would be Brand24's ability to only archive a year's worth of data. The cost adds up pretty quickly as well, but luckily I don't have to worry about it personally in our company.
Professional, Prompt, Easily Navigable Platform
製品を使ってみた感想: Great use of looking at mentions, distinguishing marketing/PR news cycles, tracking marketing growth since the beginning of my employment.
良いポイント:
The ease of switching between looking at blogs and looking at social media mentions is really helpful. I like being able to separate the two out.
改善してほしい点:
When mentions from tiny websites that are offering deals get caught up in blogs/news categories making it seem like there are more editorial mentions than in reality.
Brand24 monitors important keywords and brand mentions of our business
製品を使ってみた感想: Brand24 works great and monitors important keyword and brand mentions on multiple channels.
良いポイント:
It's super easy to use and works great. We tried several different keyword monitoring tools and Brand24 was the best price/quality ratio for us.
改善してほしい点:
Some of the mentions (for Twitter especially) will get repeated and you have to manually turn them on. So far that' s the only con we found.
Best Tool For Social Listening & Brand Monitoring
製品を使ってみた感想: We at Usersnap are big fans of Brand24! It allows us to monitor and track social mentions of our brand, as well competitors activities. Since using Brand24 we gained some deep insights on how and where our brand has been used. It works great for tracking facebook, twitter, blog or any other social mention. All in all, it does a pretty good job!
良いポイント:
Easy-to-use interface with comprehensive features for tracking and monitoring important keywords and brands Slack integrations
改善してほしい点:
none - there's no real disadvantage of using Brand24, as it allows you to track keywords in the most efficient way possible.
Great product from a great team
製品を使ってみた感想: Brand24 are a fantastic group of people that know how to build a great product and support their customers. I can't fault them in any way.
良いポイント:
I use this for monitoring for a range of companies. The data produced is great, the reports are also great. It's easy to use, cost effective and great functionality.
改善してほしい点:
I can't think of anything, it meets my needs.
key tool for connecting with brand influencers
製品を使ってみた感想: with brand24 we were able to connect with influencers that matter the most, improve customer support and grow app downloads through social media. Highly recommedned
良いポイント:
- way more results than other social media monitoring tools tested - clear and user friendly web app - smart notifications - advanced stats and reporting ! great value for money
改善してほしい点:
- takes a bit to get the whole company culture around proactively responding to social media mentions
Above the Influencer Marketing
良いポイント:
Customer Service, User Friendly, Analytically Solid
改善してほしい点:
Not Mobile Friendly, Boolean Language Difficult