--- description: Mailchimpを実際に使用したユーザーのレビューから、製品の機能や価格、メリットデメリットをご覧いただけます。類似製品との比較も簡単、ぴったりのSaaSが見つかるはず！ image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress title: Mailchimpとは？ | 機能や料金、導入事例をご紹介【キャプテラ】 --- 現在地表示: [ホーム](/) > [メール配信システム](/directory/30013/email-marketing/software) > [Mailchimp](/software/110228/mailchimp) # Mailchimp Canonical: https://www.capterra.jp/software/110228/mailchimp ページ：1 / 708\ 次へ: [次ページ](https://www.capterra.jp/software/110228/mailchimp?page=2) > Mailchimpのオールインワン・マーケティング・プラットフォームは、小企業の市場をよりスマートにし、ビジネスの成長を加速させます。 > > 評価：17677人のユーザーによる評価は**4.5/5**。**おすすめ度**で最高の評価。 ----- ## 概要 ### Mailchimpの対象ユーザー あらゆる規模のビジネスで、さまざまなメール・プラットフォームや広告チャネルなどの全体にわたって、統一ダッシュボードを介してマーケティング・キャンペーンの設計、自動化、および管理をサポートする、クラウドベースのメール・マーケティング・ソリューションです。 ## 簡単な統計と評価 | 測定基準 | 評価 | 詳細 | | **総合評価** | **4.5/5** | 17677 レビュー | | 使いやすさ | 4.4/5 | レビュー全体に基づく | | カスタマー・サポート | 4.2/5 | レビュー全体に基づく | | 価格の妥当性 | 4.4/5 | レビュー全体に基づく | | 機能 | 4.4/5 | レビュー全体に基づく | | おすすめ率 | 80% | (8/10 おすすめ度) | ## 企業情報 - **キャプテラについて**: Intuit - **設立**: 1983 ## ビジネスコンテキスト - **価格プラン**: $13.00 - **価格モデル**: (無料版が利用可能) (無料のトライアル) - **対象となる企業**: 自営業, 2～10, 11～50, 51～200, 201～500, 501～1,000, 1,001～5,000, 5,001～10,000, 10,000+ - **デプロイとプラットフォーム**: クラウド、SaaS、ウェブベース, Mac（デスクトップ）, Windows（デスクトップ）, Android（モバイル）, iPhone（モバイル）, iPad（モバイル） - **サポートされる言語**: イタリア語, スペイン語, ドイツ語, フランス語, ポルトガル語, 英語 - **利用可能な国**: アメリカ合衆国, イギリス, イタリア, インド, オーストラリア, カナダ, シンガポール, スペイン, ドイツ, フランス, ブラジル, ポルトガル ## 機能 - AI／機械学習 - API - Mobile Optimization - Real-Time Notifications - SMS一斉送信 - Simple Mail Transfer Protocol (SMTP) - Webサイト・パーソナライゼーション - Webサイト分析 - アクティビティの追跡 - アクティビティ・ダッシュボード - アラート／通知 - イベントによるアクション - インタラクション追跡 - キャンペーン・スケジューリング - キャンペーン分析 - キャンペーン管理 - キャンペーン計画 - キャンペーン追跡 - クリック追跡 - コラボレーションツール - コンテンツ管理 - コンバージョン追跡 - スケジュールされたメッセージ - ソーシャル・メディア・モニタリング - ソーシャル・メディア統合 - ダッシュボード - チャンネル管理 - ドラッグ・アンド・ドロップ - パフォーマンス測定基準 - ビルド済みテンプレート - マルチキャンペーン - マルチチャネル・キャンペーン - マーケティングの自動化 - メール・テンプレート - メール管理 - メール追跡 - ランディングページ、Webフォーム - リアルタイム編集 - リード生成 - ワークフロー管理 - 保険業界向け - 推奨 - 登録者管理 - 自動パブリッシュ - 自動応答 - 行動ターゲティング - 行動分析 - 複数アカウント管理 - 連絡先管理 - 顧客セグメンテーション ... さらに49件の機能 ## 統合 (合計210件) - 123FormBuilder - 40Nuggets - AWeber - Accelo - Accumulus - ActiveCampaign - Acuity Scheduling - AdRoll - Administrate Training Management - Adobe Commerce - Agile CRM - Aircall - Airtable - AlertBot - AllClients ... さらに195件の統合 ## サポートのオプション - メール/ヘルプデスク - FAQ/フォーラム - ナレッジベース - 電話サポート - 24時間対応（オペレータ） - チャット対応有 ## Category - [メール配信システム](https://www.capterra.jp/directory/30013/email-marketing/software) ## 関連カテゴリー - [メール配信システム](https://www.capterra.jp/directory/30013/email-marketing/software) - [MAツール](https://www.capterra.jp/directory/6/marketing-automation/software) - [CRMツール](https://www.capterra.jp/directory/2/customer-relationship-management/software) - [キャンペーン管理システム](https://www.capterra.jp/directory/30012/campaign-management/software) - [SNSマーケティングツール](https://www.capterra.jp/directory/30781/social-media-marketing/software) ## 代替製品 1. [Brevo](https://www.capterra.jp/software/132996/brevo) — 4.6/5 (3512 reviews) 2. [ActiveCampaign](https://www.capterra.jp/software/79367/activecampaign) — 4.6/5 (2568 reviews) 3. [MailerLite](https://www.capterra.jp/software/136603/mailerlite) — 4.7/5 (2322 reviews) 4. [Constant Contact](https://www.capterra.jp/software/31898/constant-contact) — 4.3/5 (2943 reviews) 5. [HubSpot Marketing Hub](https://www.capterra.jp/software/171840/hubspot-marketing) — 4.5/5 (6251 reviews) ## レビュー ### "Stuck with this tool" — 3.0/5 > **認証済みレビュアー** | *2026年1月18日* | 教育管理 | おすすめ評価：3.0/10 > > **良いポイント**: Plenty of tools available to the user. It keeps acrew a large audience even if you don't pay for a higher plan, but will block you from sending emails without paying. > > **改善点**: The interface is very busy and the webpage is frustrating to navigate on older hardware. The way I want to use it and the way it wants me to work seem to be at odds with each other. > > Overall, it's quite a frustrating experience. I wish I could try other email campaign handlers, simply because I'm having a bad time with this one, but I am not the one the makes the decision on that one. ----- ### "An amazing email marketing and marketing automation platform" — 5.0/5 > **Bruno** | *2026年7月22日* | 自動車 | おすすめ評価：9.0/10 > > **良いポイント**: I had an opportunity to use Mailchimp as a Sales Executive at Hackett \& Hackett International Group Limited. In this company, we are tasked with developing email marketing campaigns to target new customers and leads. I can say that it has a lot of benefits, and it would be very helpful for every person working in Sales and Marketing. First of all, it has a lot of advantages, starting with being intuitive and having a good user interface. In addition, there is a wide variety of templates and an easy-to-use email builder and campaign tool. All these things make this program convenient for people of different levels. Even those who have little knowledge of marketing can use it. > > **改善点**: In addition, I would like to note that this program has some disadvantages, including being expensive for some users and having a limited number of features for cheaper plans. Also, the automation of this program can be described as medium, meaning that in some cases, it can be not sufficient. Furthermore, I had some issues while using Mailchimp. Firstly, sometimes emails were placed in the spam folder, meaning that there are some deliverability issues. Secondly, Contact Management can be complicated at times, and there is no intuitiveness. Finally, while there are some good email templates, the design flexibility is limited, meaning that it is hard to create letters with nice design. > > In general, my experience of using MailChimp was a positive one, as it allowed me and my colleagues to target some new customers through email marketing campaigns. I would say that it is a great product, which can be very useful in different fields and areas of work. Therefore, I would recommend it to any person working in Sales and Marketing. ----- ### "Great for Startups, maybe too expensive in the long-term" — 4.0/5 > **Adam** | *2026年8月4日* | イベント企画運営 | おすすめ評価：8.0/10 > > **良いポイント**: Mailchimp's intuitive user interface makes it easy to use, even if you're not a designer. The drag-and-drop email builder and templates make it simple to create nice-looking emails fast. I also like the automation tools — things like welcome emails and follow-ups are easy to set up. It gives clear stats on opens and clicks, and it connects well with other platforms like Shopify and WordPress. > > **改善点**: It gets quite expensive as your contact list grows, and you can end up paying for inactive contacts if you don't clean your list often. A lot of the better features are locked behind pricier plans, so the free version feels limited. Support can be slow unless you're paying for a higher plan, and emails sometimes look different depending on the email app. > > Overall, Mailchimp is reliable and easy to get started with, especially for small businesses. It covers the basics well, but costs add up as you grow, and some useful features cost extra. Still, it's a solid choice if you keep your list tidy and don't need advanced enterprise tools. ----- ### "Great for POC's and Real Prod application" — 3.0/5 > **Edwin** | *2026年7月25日* | 金融サービス | おすすめ評価：8.0/10 > > **良いポイント**: What I liked most about Mailchimp is how easy it is to create and manage email marketing campaigns without needing advanced technical skills. The drag-and-drop editor makes it simple to design professional-looking emails, and there are many templates available to get started quickly. The contact management features are useful for organizing subscribers, creating audience groups, and sending more targeted campaigns. I also liked the reporting tools because they provide helpful information about opens, clicks, and customer engagement. The platform connects well with other tools and makes it easier to manage marketing activities in one place. Overall, Mailchimp saves time and helps businesses communicate better with their customers. > > **改善点**: The main thing I liked least about Mailchimp is that some useful features can become expensive as your contact list grows. Small businesses or individuals with a limited budget may find the pricing difficult to manage over time. Some advanced automation and marketing features are only available on higher-tier plans, which can feel restrictive. I also found that the interface can sometimes feel overwhelming because there are many options and settings available. The email template customization is good, but users who want more design flexibility may need extra work. Customer support options could also be improved, especially for users on lower plans who need faster assistance. > > My overall experience with Mailchimp has been positive. It is a reliable marketing platform that makes it easier to create email campaigns, manage contacts, and track customer engagement. The platform is suitable for beginners while still offering useful tools for more experienced marketers. I appreciated the automation features and analytics because they helped understand what content performs better with an audience. However, the pricing structure can become a concern as a business grows, and some features require upgrading plans. Despite these limitations, Mailchimp remains a strong choice for email marketing because it is easy to use, stable, and provides many helpful features for managing customer communication. ----- ### "Unsolved Tech Support, No REFUND for product not working as promised." — 1.0/5 > **Brandi** | *2026年6月17日* | 消費財 | おすすめ評価：0.0/10 > > **良いポイント**: I liked the idea of having email and sms marketing abilities in one platfrom. However, I have yet to get them to work sucessfully. > > **改善点**: Customer Support, Billing Support, Tech Support - all chat, no actual help. No real live person to help, no real answers when their product does not work as promised. No support when their product fails. > > I would not recommend Mailchimp based on our experience with their SMS automation product, technical support, and customer service. We paid for Mailchimp because we needed a working SMS keyword automation for a major giveaway promotion. The basic function we needed was simple: a customer texts a keyword to the Mailchimp SMS number, receives the automated SMS response, and completes the entry process. Unfortunately, the product did not work consistently. Multiple test phone numbers texted the assigned keyword, but the entries did not reliably show in the dashboard, did not appear in the queue, and did not receive the automated SMS response. Out of several attempts, only a small number completed successfully, which made the product unusable for the promotion we were trying to launch. The bigger issue was the support experience. I spent days trying to troubleshoot this. I rebuilt flows, archived contacts, tested multiple phone numbers, used different browsers, cleared history, tried incognito, and attempted to provide screenshots and documentation. Instead of getting clear help, I received confusing and conflicting answers. One support interaction suggested the problem was a trigger setting. Another response said the SMS action needed to be placed immediately after the trigger. Another said contacts needed to already be in the audience before texting the keyword, which defeats the entire purpose of a text-to-join keyword campaign. At one point, the Mailchimp chat window itself became part of the problem. The live chat would not close, and because it would not disconnect, I could not access support normally. I repeatedly tried to close the chat and even sent multiple messages asking for help because I was stuck in the chat window. Mailchimp later acknowledged this as a known behavior their development team was addressing, but that did not help me when I was actively trying to solve a time-sensitive campaign issue. The file-sharing process was also frustrating. Mailchimp asked me to upload screenshots through a portal, but the portal would not let me upload anything. Attachments I tried to send by email were apparently redacted by their system, which meant I was being asked to provide proof and documentation but was not given a working way to do so. After all of this, we asked about canceling and receiving a refund because the product was not working for the purpose we purchased it for. The response we received was that the only way to cancel was by downgrading to the free plan, but we were told the account could not downgrade again because it had already been downgraded before. That was extremely frustrating because the prior downgrade was not us canceling after using a paid account successfully; it was the account moving from a trial/previous plan situation. Instead of resolving the issue or refunding us for a product that was not working, Mailchimp offered pausing the account as an alternative. Overall, this was one of the most frustrating software and support experiences I have had. We paid for a service that did not perform reliably, spent days trying to troubleshoot it, were unable to get timely or effective technical support, were denied meaningful cancellation/refund help, and lost valuable time on a promotion that depended on this feature working. Based on this experience, I would be very cautious about relying on Mailchimp for SMS keyword campaigns or any time-sensitive marketing automation. ----- ページ：1 / 708\ 次へ: [次ページ](https://www.capterra.jp/software/110228/mailchimp?page=2) ## リンク - [Capterraで表示する](https://www.capterra.jp/software/110228/mailchimp) ## このページは以下の言語で利用できます | ロケール | URL | | de | | | de-AT | | | de-CH | | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-IL | | | en-IN | | | en-NZ | | | en-SG | | | en-ZA | | | es | | | es-AR | | | es-CL | | | es-CO | | | es-CR | | | es-DO | | | es-EC | | | es-MX | | | es-PA | | | es-PE | | | fr | | | fr-BE | | | fr-CA | | | fr-LU | | | it | | | ja | | | nl | | | nl-BE | | | pt | | | pt-PT | | ----- ## 構造化データ