Critical Mentionのレビュー

Critical Mentionとは

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Critical Mentionの詳細

良いポイント:

The UI/UX is definitely what sets Critical Mention apart. It's very easy to use, setup custom searches and alerts, and trim clips.

改善してほしい点:

Sometimes Critical Mention inexplicably misses published stories, so we always need to manually cross-reference reports.

Critical Mentionの評価

評価ポイント

使いやすさ
4.1
カスタマーサービス
4.8
機能
4.2
価格の妥当性
4.0

おすすめ度

7.8/10

Critical Mentionの総合評価は4.3/5星です。 (キャプテラに寄せられた13件のレビューより集計)。

レビューを絞り込む (13件)

並び順:

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レビューを絞り込む (13件)

認証済みレビュアー
ウクライナのPR Manager
認証済みLinkedInユーザー
インターネット, 51-200の従業員数
ツール使用期間: 6~12か月
投稿者のソース

Complete mention monitoring from a single place

5.0 2 年前

良いポイント:

This is the best in class mention tracking platform, we are always up to date now.

改善してほしい点:

Robust software for a reasonable price, we are 100% suttisfied.

Critical Mentionからの返信

2 年前

Thank you very much for leaving such a remarkable review. Our Critical Mention team appreciates your input and is delighted to know that we are providing 'the best in class mention tracking platform' service. Thanks again for the wonderful review!

Scott
アメリカのVice President
広報・渉外, 51-200の従業員数
ツール使用期間: 1年以上
投稿者のソース

検討した類似製品:

Well-priced media monitoring software with a few flaws, but superb customer service

4.0 2 年前

製品を使ってみた感想: Our experience with Critical Mention has been favorable, but with the onslaught of new and updated competitors, transitioning to a new provider is not off the table.

良いポイント:

Critical Mention incorporates all coverage, including broadcast, into easy-to-research keywords and client names. Viewing, selecting and building custom reports is very simple. The UI is intuitive and effective.

改善してほしい点:

Sometimes Critical Mention inexplicably misses published stories, so we always need to manually cross-reference reports. Broadcast video clips are not automatically available in HD, so while you can view and download them, they're not necessarily usable for creating internal tools such as sizzle reels.

Critical Mentionからの返信

2 年前

Hi Scott, thank you for sharing your experience using our Earned Media Suite. We're delighted to see that you enjoy our platform's user experience and the help of our account management team. Please feel free to reach out to your account manager so we can help refine your searches. Thanks again for sharing!

ASHLEY
アメリカのpublicist
広報・渉外, 自営業
ツール使用期間: 6~12か月
投稿者のソース

Review

1.0 2 年前

良いポイント:

the analytics charts in the reporting tool

改善してほしい点:

didn’t have the publications i needed to monitor

Critical Mentionからの返信

昨年

Hi Ashley, we appreciate you sharing your experience. Please reach out to your account manager so we can set up the tracking you need. We're happy to help

Stacy
アメリカのCEO
マーケティング、広告, 11-50の従業員数
ツール使用期間: 2年以上
投稿者のソース

検討した類似製品:

Critical Mention Helps Makes Our Press Even More Newsworthy

5.0 3 年前

製品を使ってみた感想: Our agency went viral - literally viral around the world - due to our ability to quickly share detailed metrics during several media outlet interviews. The data is easy to pull, and the reports are customizable for client needs.

良いポイント:

Critical Mention allows us to stay up-to-the-very-minute (literally) of media mentions of our agency and our clients. Often when we do a PR interview, Critical Mention lets us know it is live before the reporter has had a chance to email us. It also provides the metrics we need for clients to be able to showcase overall impressions and media value, while allowing us to remove clutter nonsense that is repetitive and not relevant for tracking needs. We use the software more so for tracking TV coverage for clients as we do product placement for brands as part of our agency services. Critical Mention allows us to review content without having to have a massively extensive (with heavy upkeep) monster of a DVR system in place.

改善してほしい点:

The social media analytics still have some room to improve, and the maximum you can search for mentions is 60 days - so you need to stay on top of reporting and not use it for competitive research unless you have forethought to plan and download those reports on a continuous basis.

Tom
アメリカのDirector of Communications/Media Relations
高等教育, 501-1,000の従業員数
ツール使用期間: 2年以上
投稿者のソース

Critical Mention Works for US

5.0 2 年前

良いポイント:

I like how I can see, edit through word play, and then save and download video clips. I also like that I can save clips/articles/etc. into separate files for sharing with our leadership team.

改善してほしい点:

I wish I could figure out or have a way to block from seeing multiple postings of the same article. It's bothersome to see multiples of the same thing in my feed each day.

Critical Mentionからの返信

2 年前

Hi Tom, Thank you for leaving such a kind review. We are delighted to see that you love using our Critical Mention Wordplay feature. We always strive to provide the greatest earned media service and customer support, so we appreciate you saying we're the best media monitoring service out there! Thanks again!

Nile
アメリカのDir. of Communications
公共安全, 501-1,000の従業員数
ツール使用期間: 1年以上
投稿者のソース

Solid media monitoring

4.0 2 年前

製品を使ってみた感想: Expensive, but very solid and easy to use media monitoring software with decent analytics options. Building reports for our board was very easy.

良いポイント:

Really liked being able to clip the media segments based on the text provided to ensure I captured the entire clip.

改善してほしい点:

On occasion, the media clip and corresponding text did not include the entire clip and there was nothing I could do to get it.

Critical Mentionからの返信

2 年前

Hi Nile, Thank you for sharing your experience using Critical Mention's Earned Media Suite. If you need any help with the platform, please feel free to contact your account manager. We're thrilled you enjoy our reporting features. Thanks again!

Jesse
カナダのCommunications Coordinator
金融サービス, 11-50の従業員数
ツール使用期間: 6~12か月
投稿者のソース

Great for a lot of things, awesome for social media

5.0 2 年前

良いポイント:

The search function allows me to find the latest news in my field before most other people, and this also allows me to make social media posts that get good traction.

改善してほしい点:

Can be a bit clunky at times. There's a feature that allows you to download TV clips but they come with a watermark that can't be removed and they don't come with permission to post on social media.

Critical Mentionからの返信

2 年前

Hi Jesse, thank you for sharing how Critical Mention allows you to track your earned media mentions and helps influence the content you share with your audiences. We appreciate your feedback!

Kelsey
アメリカのAccount Supervisor, PR
広報・渉外, 11-50の従業員数
ツール使用期間: 1~5か月
投稿者のソース

Easy to Use but Misses the Mark at Times

4.0 2 年前

製品を使ってみた感想: I enjoy the product and have worked with this and competitors before. I would say each has their pros and cons but this has been the most seamless for sharing clips with my clients.

良いポイント:

The link to reporting feature makes it easy for me to share broadcast clips with my agency clients. The site is also visually easy to navigate and know what to do.

改善してほしい点:

The clip editor time signature seems to be off. The wordplay feature seems to be 5 seconds behind the actual language. Searching regionally also involves lots of drop-down menus and navigation and I feel like that could be easier to use.

Critical Mentionからの返信

昨年

Kelsey, thank you for sharing how Critical Mention has helped you easily share clips with your PR agency clients. We appreciate your feedback and are using your response to enhance the Critical Mention experience. Thank you!

認証済みレビュアー
アメリカのDigital Director
認証済みLinkedInユーザー
政府機関, 51-200の従業員数
ツール使用期間: 1年以上
投稿者のソース

Best software I've used for clips

5.0 3 年前

製品を使ってみた感想: Highly recommend – it's much easier than any other similar software I've used.

良いポイント:

The UI/UX is definitely what sets Critical Mention apart. It's very easy to use, setup custom searches and alerts, and trim clips.

改善してほしい点:

We've had a few issues with specific networks in the past, but that's broader issue with networks and not specifically with Critical Mention.

Rafael
アメリカのcommunications specalist
病院、ヘルスケア, 10,000+の従業員数
ツール使用期間: 6~12か月
投稿者のソース

generates clear reports

5.0 2 年前

良いポイント:

The product is intuitive and allows me to generate earned media reports extremely fast.

改善してほしい点:

There are a few earned media hits that aren't picked up by the software.

Critical Mentionからの返信

昨年

Rafael, thank you very much for sharing how Critical Mention allows you to quickly track your earned media mentions. Please reach out to your account manager to ensure you're tracking all of your mentions. Thanks again, for the kind review.

Sarah
アメリカのDirector of Communications
ホスピタリティ, 2-10の従業員数
ツール使用期間: 6~12か月
投稿者のソース

Pull all of my media coverage in minutes!

4.0 4 年前

製品を使ってみた感想: I am able to show my partners how much value we've gotten out of our trade media.

良いポイント:

This software pull all of my media coverage in minutes. It shows the value of my coverage, reach/audience and links to all of the clips. It even pulls video clips from live TV.

改善してほしい点:

It cannot track some radio due to closed captioning. I also wish it could pull social media coverage as well so that i could pull everything in one report instead of using two different softwares.

Sarah
アメリカのOutreach
ツール使用期間: 6~12か月
投稿者のソース

Easy to search

4.0 5 年前

良いポイント:

It was very easy to figure out how to use the software and search for related topic for our organization.

改善してほしい点:

I felt that all the searches did not come up when the word was searched. I would have to use different words for one topic.

Marie
アメリカのIndependent Contractor
ツール使用期間: 不明
投稿者のソース

Reporting is quick

5.0 5 年前

良いポイント:

Reporting is quick and easy. This is something that I've needed for a while with my social media management position. I also am able to gather useful data to better target my audience. The implementation process was also pretty quick and easy.

改善してほしい点:

It is a bit time consuming and cumbersome to use. There is still a lot of updating that would benefit this software as it evolves.