---
description: Fixelを実際に使用したユーザーのレビューから、製品の機能や価格、メリットデメリットをご覧いただけます。類似製品との比較も簡単、ぴったりのSaaSが見つかるはず！
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Fixelとは？ | 機能や料金、導入事例をご紹介【キャプテラ】
---

現在地表示: [ホーム](/) > [カスタマーデータ・プラットフォームソフト](/directory/31334/customer-data-platform/software) > [Fixel](/software/175165/fixel)

# Fixel

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> Fixelは、エンゲージメントのレベルに基づいてWebサイトのオーディエンスをランク付けする自動化セグメンテーション・ツールです。
> 
> 評価：11人のユーザーによる評価は**4.8/5**。**おすすめ度**で最高の評価。

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## 概要

### Fixelの対象ユーザー

成長中のB2C企業のキャンペーン・マネージャー。

## 簡単な統計と評価

| 測定基準 | 評価 | 詳細 |
| **総合評価** | **4.8/5** | 11 レビュー |
| 使いやすさ | 4.8/5 | レビュー全体に基づく |
| カスタマー・サポート | 4.8/5 | レビュー全体に基づく |
| 価格の妥当性 | 5.0/5 | レビュー全体に基づく |
| 機能 | 4.6/5 | レビュー全体に基づく |
| おすすめ率 | 90% | (9/10 おすすめ度) |

## 企業情報

- **キャプテラについて**: Fixel
- **ロケーション**: Giv'atayim, イスラエル
- **設立**: 2017

## ビジネスコンテキスト

- **価格プラン**: $99.00
- **価格モデル**:  (無料のトライアル)
- **対象となる企業**: 11～50, 51～200, 201～500, 501～1,000, 1,001～5,000, 5,001～10,000, 10,000+
- **デプロイとプラットフォーム**: クラウド、SaaS、ウェブベース
- **サポートされる言語**: 英語
- **利用可能な国**: アメリカ合衆国, イギリス, イスラエル, インド, オーストラリア, カナダ, ドイツ, ブラジル, メキシコ, 中国, 日本

## 機能

- キャンペーン管理
- パーソナライゼーション
- 顧客セグメンテーション

## 統合 (合計18件)

- Adobe Commerce
- Drupal
- Google Ads
- Google Analytics 360
- HubSpot Marketing Hub
- LinkedIn for Business
- Marketo Engage
- Meta for Business
- Oracle Data Management Platform
- Oracle Eloqua Marketing Automation
- Outbrain
- Segment
- Shopify
- Snapchat for Business
- Taboola

... さらに3件の統合

## サポートのオプション

- メール/ヘルプデスク
- FAQ/フォーラム
- ナレッジベース
- 電話サポート
- チャット対応有

## Category

- [カスタマーデータ・プラットフォームソフト](https://www.capterra.jp/directory/31334/customer-data-platform/software)

## 代替製品

1. [Omnisend](https://www.capterra.jp/software/153508/omnisend) — 4.7/5 (836 reviews)
2. [AppsFlyer](https://www.capterra.jp/software/156811/appsflyer) — 4.5/5 (138 reviews)
3. [CleverTap](https://www.capterra.jp/software/155737/clevertap) — 4.4/5 (59 reviews)
4. [Pipedrive](https://www.capterra.jp/software/132666/pipedrive) — 4.5/5 (3042 reviews)

## レビュー

### "Remarketing on steroids" — 5.0/5

> **Or** | *2019年4月30日* | マーケティング、広告 | おすすめ評価：10.0/10
> 
> **良いポイント**: First and foremost - it delivers big-time. Fixel works exactly as promised - the top quality audience as identified by Fixel consistently shows better results in terms of CPA and ROAS compared to any other remarketing segment. In addition, it's so easy to implement and use\! Just drop a small line of code, sit back and watch ys Fixel start collecting data directly within your marketing platform, ready to be put into good use. And of course - the results... it actually works\!
> 
> **改善点**: I think the user dashboard can be better, maybe provide a little more information or insights regarding the collected audience. The tools itself does the job perfectly, but it never hurts to have more insights regarding your website visitors.
> 
> Fixel has enabled me to easily segment my website visitors into quality groups scale my campaigns' ROAS very fast while saving me hours of time-consuming analysis trying to figure out the best metrics upon which I should focus. Adding to it the large knowledge base they provide in order to help you get started easily and wonderful customer support, it's one of the simplest and most useful marketing tools I have ever used

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### "Takes the guess-work out of remarketing audiences" — 5.0/5

> **認証済みレビュアー** | *2019年5月6日* | 法律サービス | おすすめ評価：10.0/10
> 
> **良いポイント**: When running remarketing, we used to have only 2 choices - guess what the best-performing audiences would be, or run lengthy post hoc analyses (that might not hold true a month from now) to define our best audiences.&#10;&#10;Fixel simplified that - no need to spend tons of time creating multiple audiences, no need to run regular analysis - it just finds the best users, in real time, and moves them into intelligently bucketed remarketing lists.&#10;&#10;The results speak for themselves - higher conversion rates, lower CPL, and - importantly - higher conversion volume because we're finding high-performing users we would have otherwise missed.
> 
> **改善点**: I'd love to be able to peek under the hood to see the signals used to define audiences, so we can decide if there's a signal we'd like to ignore.
> 
> It's important to note also that the team at Fixel has been super-responsive and able to solve our support requests with no follow-up on our side.

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### "Easy to set up, does the heavy lifting for you" — 4.0/5

> **Konstantin** | *2019年5月11日* | 健康、ウェルネス、フィットネス | おすすめ評価：7.0/10
> 
> **良いポイント**: Easy to implement. Does the segmenting work automatically for you. Integrates well with Google Tag Manager, Facebook and Google Ads\!
> 
> **改善点**: Initial code implementation can be tricky

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### "Segmentation made easy" — 5.0/5

> **Itay** | *2019年5月6日* | マーケティング、広告 | おすすめ評価：9.0/10
> 
> **良いポイント**: the ease of setting several segments of your website users based on engagement factors
> 
> **改善点**: it a bit of a black box so although it is working great you are not sure what is the segmentation is based on
> 
> Great for creating retargeting groups and also a great tool to create good quality look-alike seeds (on Facebook)

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### "Great product" — 5.0/5

> **Guy** | *2019年4月30日* | インターネット | おすすめ評価：10.0/10
> 
> **良いポイント**: I've been using Fixel for a few months now for my Facebook ads campaigns. It was very easy to implement using GTM and start building audiences based on user behavior on-site. When I started running campaigns using the Fixel audiences I was able to reach a much lower CPA than a standard remarketing campaign. I also use it to expand my reach using lookalike audiences. Bottom line - a great tool to improve targeting on Facebook ads, very efficient and easy to use.
> 
> **改善点**: Take into consideration you need a certain amount of traffic to get started

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