Mixpanelのレビュー

There are a lot of analytics tools. This one does work.

製品を使ってみた感想： Overall mixpanel is one of the best solutions on the market. It is realiably, offers wide range of tools and libraries to satisfy both administrators, marketologists, developers and managers.
It is somewhat costly and sometimes you would like mixpanel to think more about the edge cases.

良いポイント:

Tracks both events and profiles. Collects wide specter of attributes, some of them automatically. Provides quite comprehensive documentation, including some obscure use cases. Mixpanel supports mobile, web, server side analytic events, and for that offers a number of implementation for different languages and platforms, including JS, Ruby, Python, PHP etc. Dashboard offers dictionary, event and field renaming, live events and profile updates stream, various graphs and insights. Built-in visualizer uses mixpanel own query builder, it works perfectly and requires just a bit of reading. Again. the documentation, examples and how-to's are very helpful. Mixpanel does not lose updates in most of the cases, but they might be delayed. Heat map is there but sometimes it works a bit strange and it is hard to tell whether it can be trusted.

改善してほしい点:

Mixpanel does not document the whole protocol and this is VERY inconvenient when server-side events are to be implemented, or your application requires proxifiying to work around adblockers. The protocol itself is not suitable for seamless proxifying. Documentation may be slightly outdated. Some obscure moments in it are just there for like forever despite discussed numerous times on the internet. Tech support is mostly useless. Most of the time it is possible to sort thing out without technical support, though, but still - this is something that could definitely be improved. Until recently there was no reliable debug tool to check updates to profile. Now, though they are rendered as operations, it is still not exactly what is expected. Latency sometimes is an issue. Price is a bit too high.

Most important Data Analytics tool for SaaS

製品を使ってみた感想： Great tool tool which every saas product marketer and developer teams should use for products improvement.

良いポイント:

Can track more detailed and accurate users Interaction information for SaaS products.

改善してほしい点:

Implementation takes time and development efforts.

One of the best web analytics tools

製品を使ってみた感想： - Web analytics
- Mobile Analytics
- Marketing Attribution

良いポイント:

The best part about this app is that I able to track a mobile and web user of my application under the same umbrella.

改善してほしい点:

The user interface is not the best for non-analytics or non-technical users but it is better over time with the new updates.

Customer engagement tracking with Mixpanel

良いポイント:

I like the easiness in data exporting and importing with real time analytics which help in tracking customer engagement.

改善してほしい点:

The only downside is that there are data privacy concerns

Web analytics and customer engagement

良いポイント:

The tool is easy to use and enhances customer engagement tracking and web analytics.

改善してほしい点:

No significant issues with the tool so far

Handling Analytics Made Easy

良いポイント:

Data analytics and analytics has been amazing. It is smooth too.

改善してほしい点:

It is powerful and helpful - no dislikes yet.

Data tool for more established companies

製品を使ってみた感想： When working Mixpanel is fantastic. It can help companies see their acquisition, activation, retention, revenue and referral. But I think the product is primarily for more mature companies that have used queries and excel sheets in the beginning to make their initial KPI's. Don't use this from the get go as a startup. But use once you know exactly what you want to track, and get somebody on your team to be the super user of Mixpanel (data scientist) and do the same on the development team.

良いポイント:

Mixpanel can tell you a lot of things about your users. Especially the Signal feature is great – we've used it as a guideline instead of having a full time data scientist. You can also follow different cohorts of users and create funnels to see where these users fall of or not.

改善してほしい点:

The dashboard function is not great. Besides that the system is pretty complex, so you really need to dive deep into the tutorials to understand how to use it.

The Capabilities of Mixpanel Have Been Superb

良いポイント:

I like the simplicity and ease of use of Mixpanel. Mixpanel has been make working easy for due to its amazing features.

改善してほしい点:

I do not have reasons to dislike Mixpanel. Mixpanel meets our needs.

The best user tracking tool

製品を使ってみた感想： The experience has been great. Although, I requested a refund once and it took a while.

良いポイント:

Mixpanel is best user tracking tool I have experienced. With Mixpanel, you can tell the last location a user used your product from, last action, last login - You can track so many things with it.

改善してほしい点:

Mixpanel is very expensive from my experience but then I guess it is so because it is a very good software.

This is a must. If a client doesn't have a tool for user-side analytics, Mixpanel's my first choice.

良いポイント:

- Insights, insights, insights - if set up correctly, you can learn a ton about users - big feature set - allows to answer complex questions about usage and users (e.g. through behavioral cohorting)

改善してほしい点:

- JQL skills required for many analytics use cases - sometimes buggy - very slow lately - I don't know what happened but the MP team must have made major changes to their tech stack - the tool has been really slow since March

An innovative tool that provides more comprehensive search and data collection options

製品を使ってみた感想： Our team's productivity has increased as a result of using Mixpanel, which has reduced the amount of time it takes to interpret massive amounts of data and better understand customer interactions.

良いポイント:

Mixpanel As long as you can track the data accurately from reputable sources, you'll be able to see how and how much people trust your ad, all without having to learn too much about it or rely on any prior expertise. You can get from raw data to actionable insights in a matter of minutes with this tool, thanks to its quick search feature and all the options it offers. Mixpanel provides many options for sorting results based on various classifications, such as your product type, target groups, and behavioral patterns. Customers may see all of this on personalized panels, along with reports that are easy to interpret. Every tiny change can be shared with my coworkers, which extends the possibility for finding solutions and leveraging that information to establish precise timeframes.

改善してほしい点:

The platform's master requires lengthy training before he or she can use it to its full potential. There are instances when there are errors in the data that have been gathered, or when you do not receive what you are looking for, and this may be due to the fact that the data has not been set up correctly by the user, which can be quite distracting.

Detailed User Analytics with Mixpanel

製品を使ってみた感想： Overall MixPanel is an amazing addition to the analytics stack which helps product and marketing teams in optimising user journeys and onboarding flows.

良いポイント:

MixPanel offers incredibly detailed and insightful view into customer journey on web as well as app.It helps us understand user touch points and behavioural journey on the app which further helps the product team to make a better product.We can analyse different events and user properties which further helps in campaign optimisation.

改善してほしい点:

MixPanel has a very tough onboarding and feature adoption, too many user properties and filters further extend the learning curve.

All your product Analytics in One place

良いポイント:

Help us craft the best funnels to optimize product decisions

改善してほしい点:

Saving dashboards and retriving them sometimes acts wierdly

Go to tool for Dashboarding

製品を使ってみた感想： Overall I am really satisfied with the software for my daily use. It really is a value for money and makes working really easy.

良いポイント:

This software gives you the functionality to fetch data directly using SQL for the charts. The ability to calculate the ratios of metrics helps make the dashboard really informative. Apart from this, the user UI is really easy to use and also it loads the data in real time really fast.

改善してほしい点:

There is not much to dislike in the software but yes some more features/charts option can be added to get the maximum from this.

Mixpanel is an awesome tool for tracking users events

製品を使ってみた感想： My overall experience with Mixpanel was great always been a go-to tool when comes to analysis and research.

良いポイント:

Mixanel's Insights & Funnel feature is really helpful to understand users' activity on the product. It helped me improvise the UX of the dashboard and helped me with my research part too.

改善してほしい点:

The flow feature on the Mixpanel is something this I have used least and was a little useful. Mixpanel also doesn't fetches and creates events automatically, the developer has to create the event all the time.

Go-To Analytics

良いポイント:

Mixpanel is the cleanest, most accurate analytics tool our team has used. We've tried Google Analytics, and other free services that have consistently shown us messed up data. Mixpanel is super easy to set up, it gives you the data you need in a digestable format and allows you to make quick decisions.

改善してほしい点:

To be honest, I used to be quite upset with the pricing of this software but they have recently lowered the monthly costs and it is on-par with what I would expect to pay. Good job Mixpanel.

A great user research tool

良いポイント:

A great user research tool for generating highly-targeted audiences and identifying user activity on-site. If properly set up on a high traffic site, it can separate valuable traffic from noise in less than 30 days.

改善してほしい点:

Events get registered a bit late or not at all. This issue might be fixed now.

Event tracking platform

製品を使ってみた感想： My product team is heavy user. Being in the Marketing team, I appreciate the reports we get from it, they really provide a deeper understanding of what our customers actually do with our product

良いポイント:

It allows my product team to track the use and outcomes from each part of our platform. It's a must have for our product owners.

改善してほしい点:

I can't really tell, as I'm not involved in the implementation, but my team says it could be made easier with a more intuitive set of features

Savvy tool for advanced product marketers

製品を使ってみた感想： Without MixPanel we would wander in the dark without clear guidance.

良いポイント:

MixPanel offers very important metrics related to product analysis which creating our path to the improvement of our software. I especially helps us in customer acquisition, activation, retention, but also in revenue and referral activities.

改善してほしい点:

You really need to invest a lot of time to learn and understand how reporting works, how to create dashboards and other things.

Great analytics software

製品を使ってみた感想： I loved it. It's really easy to use and the Segment integration makes it an amazing analytics solution.

良いポイント:

The ability to get insights from data in minutes. No need to be an expert, it's really easy to use for any product person. Chart creation is really straight forward. Moreover, if you use Segment, Mixpanel will work great with it.

改善してほしい点:

I think the product is great overall, if I had to pick one thing I least liked, it's got to be the pricing.

Good tracking software

良いポイント:

It enables to track every customer on your platform and target them as you want. You can also have some insights and run campaign with a very precise and effective targeting.

改善してほしい点:

Quite heavy to understand, not always very simple. Too much fonctionnality and no real segmentation.

Excellent tool for Product Managers and team

製品を使ってみた感想： After implementing Mixpanel we could, first of all, understand more easily the data collected by analytics, user flows, and funnel graphs. After that, we could understand our gaps (where users were getting lost, where they were dropping off, etc.) and use that information to make improvements to our own product.

良いポイント:

It is very easy to visualize and read on the screen the data exhibit. And it has a great set of filters and options to display and configure your own insights and reports.

改善してほしい点:

I can't see anything against it. it is the most complete tool for this function on the market right now.

So much data and So little time

良いポイント:

The ability to track all the different users on our system and truly analyze their journey within our product. As a Support Rep, I use mixpanel primarily to track users, see if they're able to function properly within our mobile app, so mixpanel is fantastic in this function and am sure provides much more to our team.

改善してほしい点:

The User interface within Mixpanel can be a lot for first time users. Even using the product for a couple of months now and I'm still not fully aware of how well to use it. I wish I had more time to figure out the different functions and learn the system more but that would be it's only drawback, that it's not for beginners.

Track everything and anything

良いポイント:

I liked the feature that you can track the duration of the interaction. For example you can track how long does the user watches the Tutorial video as we did in our app. Though I noticed sometimes it returns wrong value, so for now I would stick to own duration calculations but still send to Mixpanel to track it. The integration is pretty simple, dashboard is nice.

改善してほしい点:

Duration tracking is a bit wrong sometimes on iOS. The panel sometimes has delays but I guess it's normal.

Mixpanel review

製品を使ってみた感想： We are an SaaS startup, and are trying to accomplish two things with Mixpanel: 1) understand for what and how our clients are using our system, so we can help them utilize ALL features; and 2) increase internal and external satisfaction by updating our knowledge base based on our Mixpanel data to reduce support tickets and increase client retention.

良いポイント:

Mixpanel is awesome and really helps you make the most of your website or platform. Flows and funnels are key to better understanding how people use our site and what paths they take to complete various tasks that we could make easier for them.

改善してほしい点:

So far, there's really nothing I've discovered that I don't like about Mixpanel.