キャプテラ - 日本企業の最適な
ソフトウェア選びをサポートし17年

Similarwebとは

何十万もの企業がグローバルなデバイス間戦略的インサイトに利用しているデジタル・マーケット・インテリジェンス企業です。

Similarwebの製品詳細

良いポイント:

The software is pretty easy to use. The learning curve isn't steep at all.

改善してほしい点:

This can then make forecasting for certain sites difficult.

Similarwebの評価

評価ポイント

使いやすさ
4.6
カスタマーサービス
4.3
機能
4.4
価格の妥当性
4.2

おすすめ度

8.6/ 10

Similarwebの総合評価は4.6/5です。 (キャプテラに寄せられた213件のレビューより集計)。

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レビューを絞り込む (213件)

Nikola
Nikola
ポーランドのResearch and Analytics Specialist
認証済みLinkedInユーザー
経営コンサルティング, 201~500人規模の会社
使用期間: 1年以上
投稿経路

Great tool for web analytics

5.0 7 か月前

良いポイント:

It's a really well-rounded tool with lots of features, from basic website metrics and ranking to keyword analysis and cross-shopping. It's extremaly intuitive and easy to use and you can download all the results in PDF or Excel format or download ready-made visualizations as pictures. Results look great on presentations for clients and give lots of insights on how clients are using their websites compared to their competitors.

改善してほしい点:

Not all the features are available from the start and you need to buy additional "packages" of features, such as separate geographies etc., which can be very costly.

Andrew
アメリカのDirector
マーケティング、広告, 501~1,000人規模の会社
使用期間: 6~12か月
投稿経路

SimilarWeb review

4.0 4 か月前

製品を使ってみた感想: Helpful for creating competitor slides in Quarterly business reviews and similar deliverables

良いポイント:

Seeing web metrics about my own site and competitor sites

改善してほしい点:

Data for channels like social didn't seem all that accurate

Sahib
アメリカのSales Manager
マーケティング、広告, 1,001~5,000人規模の会社
使用期間: 1~5か月
投稿経路

Review of Similarweb

3.0 6 か月前

良いポイント:

Has tons of information shown on the platform

改善してほしい点:

Not the most intuitive product out there

Shiran
オランダのDirector of Media Partnerships
金融サービス, 1,001~5,000人規模の会社
使用期間: 2年以上
投稿経路

Director of Media Partnerships

5.0 4 か月前

製品を使ってみた感想: I have been using SimilarWeb since 2016 for research and marketing strategy purposes and it's an essential tool for me and my team.

良いポイント:

Website performance, Similar Sites, and the extension are awesome, I use them daily.

改善してほしい点:

Sometimes the data is not 100% accurate but the trends are accurate.

Maciej
ポーランドのSEO Director
マーケティング、広告, 1,001~5,000人規模の会社
使用期間: 2年以上
投稿経路

highly reliable web analytics and competitive intelligence

5.0 4 か月前

製品を使ってみた感想: My overall experience with Similarweb has been positive. It offers a user-friendly interface and robust analytics tools, providing valuable insights into website traffic, audience demographics, and competitor performance. The platform is highly reliable for market research, although the more advanced features can be costly. Overall, it's a powerful tool for anyone needing comprehensive web analytics and competitive intelligence.

良いポイント:

The most appealing aspect of Similarweb is its comprehensive data analytics, offering in-depth insights into web traffic, audience behavior, and market trends, which makes it a powerful tool for competitive analysis and decision-making.

改善してほしい点:

What I liked least about Similarweb is that some of its more advanced features and detailed data are locked behind higher-tier pricing plans, which can be limiting for smaller businesses or users with tighter budgets.

Raj
アメリカのBusiness Development Manager
オンラインメディア, 51~200人規模の会社
使用期間: 1年以上
投稿経路

Use as a Guide and not as a Decision Maker

4.0 4 か月前

製品を使ってみた感想: Its decent. I use it on a daily basis to help guide decisions but I don't use it to be the main deciding factor. If any platform can become the main decision maker, then you know its the best. Right now SW is more like a guide rather than a confirmation.

良いポイント:

Its easy to navigate and quickly gives you a wealth of information.

改善してほしい点:

Too costly without knowing with certainty that the data is a 100% accurate.

Marco
イタリアのAffiliate Manager
人材, 51~200人規模の会社
使用期間: 2年以上
投稿経路

Great tool

5.0 4 か月前

製品を使ってみた感想: For An Affiliate/Partnership Manager is the best tool to assess opportunities and new potential partner

良いポイント:

The Chrome extension is super easy to use

改善してほしい点:

Less intuitive website ranking dashboard

Maria
ブラジルのCMI Analyst
銀行, 1,001~5,000人規模の会社
使用期間: 2年以上
投稿経路

SimilarWeb and market analysis

5.0 4 か月前

製品を使ってみた感想: I have been using SimilarWeb for two years, and it is a very valuable tool for the business. It is very important for analyzing competitors and our position in the market, understanding growth opportunities.

良いポイント:

SimilarWeb offers various analyses of websites and apps that help understand the whole market. Additionally, it is possible to conduct more targeted analyses through segments and keywords, which help to understand competitors and gain new insights.

改善してほしい点:

Some tools are removed without prior notice, or perhaps these notices get lost in the email inbox. It would be interesting to use direct contact points to notify about this more directly.

Karly
アメリカのMarketing Analytics and Research Manager
レジャー、旅行、観光, 51~200人規模の会社
使用期間: 2年以上
投稿経路

Must-Use Product

5.0 4 か月前

製品を使ってみた感想: Similarweb helps me be "smarter" at my job. Their platform is easy to use, and I love that they are constantly innovating. Their team is also very hands-on and is available whenever I've needed help.

良いポイント:

The custom industries feature—it allows me to look at a collection of website and view their aggregated data more holistically.

改善してほしい点:

This is a larger industry problem due to privacy issues, but I wish it had more mobile data.

Hayden
英国のMedia Executive
マーケティング、広告, 51~200人規模の会社
使用期間: 1年以上
投稿経路

The tool that keeps on giving

5.0 4 か月前

製品を使ってみた感想: Tool is simple to use yet there is so much to explore. The team, in particular [sensitive content hidden] is super helpful whenever I have a query. I'm able to pull out insights to use in various client work such as briefs or post campaign analysis sessions.

良いポイント:

It allows me to pull out key online insights that other tools cannot provide.

改善してほしい点:

This may be a licensing issue but the lack of historical data.

Natalie
アメリカのHead of Strategy
マーケティング、広告, 51~200人規模の会社
使用期間: 2年以上
投稿経路

Level Up Your Data

5.0 6 か月前

良いポイント:

Understanding what other companies are doing and how they are performing online holistically is essential for providing the best possible strategy. The insights we gain from SimilarWeb enable us to help our clients compete at the same level. This comprehensive knowledge gives us deep insights into industries we may not be familiar with and enhances our capabilities as marketers. These profound insights, allow both our client and we as an agency to grow.

改善してほしい点:

The price and for smaller agencies, managing the costs annually, especially with increases, can be challenging. I understand the time and value put into your tech stack but it's also important to understand the smaller agencies that will champion the tool, as opposed to large holding companies where these tools become part of a suite and are often forgotten. These users are the ones who build loyalty, and staff members may carry that loyalty from agency to agency. Without the opportunity to use the tool, this advocacy is lost.

Eduardo
ブラジルのAnalista de Mídia
消費者サービス, 201~500人規模の会社
使用期間: 2年以上
投稿経路

The Helpfull Plataform

4.0 4 か月前

製品を使ってみた感想: I use the plataform propably 1 time to week, It help me to defend my points to the client and help to show oportunities and what are the competition using

良いポイント:

The insights that the plataform provides me and the info that my client needs

改善してほしい点:

I think could have a option to save some reports that I create to use to the same client but in other countrys

Maircon
ブラジルのExecutive Manager
マーケティング、広告, 51~200人規模の会社
使用期間: 1年以上
投稿経路

how easy it made it to gather competitive insights and understand market trends

5.0 4 か月前

製品を使ってみた感想: My overall experience with Similarweb has been positive. It's a powerful tool that provides valuable insights into website performance, competitor analysis, and market trends. I found it very helpful for understanding traffic sources and audience behavior across different channels, which has guided my strategic decisions. The platform is user-friendly, but the amount of data can be a bit overwhelming at times. While I appreciate the depth of the insights, the cost of accessing premium features can be a drawback. Despite that, it’s an essential tool for anyone looking to stay competitive in digital marketing

良いポイント:

What I liked most about Similarweb was how easy it made it to gather competitive insights and understand market trends. It's really user-friendly, and the detailed analytics help me to stay on top of industry shifts. The ability to track performance across different channels and benchmark against competitors is super helpful in guiding strategy decisions. Plus, having all that data in one place saves a lot of time and effort.

改善してほしい点:

What I liked least about Similarweb was that some of the more advanced features and deeper data insights are locked behind higher-tier pricing plans. It can get a bit expensive if you need access to all the functionalities. Also, while it provides a lot of data, sometimes it feels overwhelming, and filtering through everything to find exactly what you need can take some time.

Francesco
イタリアのHead of Ecommerce
化粧品, 10,000+人規模の会社
使用期間: 2年以上
投稿経路

Outstanding tool for estimating market trends and comparing websites

5.0 6 か月前

製品を使ってみた感想: Similarweb is an outstanding tool for estimating market trends and comparing websites against each other. Its ability to provide detailed analytics and insights into website traffic, audience demographics, and engagement metrics makes it invaluable for anyone looking to understand their online presence or monitor competitors.

良いポイント:

The interface is intuitive and user-friendly, making it easy for users of all experience levels to navigate and extract valuable information. The clean design and logical layout ensure that finding specific data and reports is straightforward, which enhances the overall user experience.

改善してほしい点:

I am not particularly enthusiastic about the keyword analysis feature. It often seems quite imprecise, with data that does not always align with actual search trends. This lack of accuracy can be frustrating, especially for those who rely heavily on keyword insights for their SEO strategies.

Dipanjana
インドのAssociate Business Director
マーケティング、広告, 501~1,000人規模の会社
使用期間: 2年以上
投稿経路

Complete competitive analysis through Similarweb

4.0 6 か月前

良いポイント:

Comparison of competitive websites with respect to visits, time spent, unique visitors, monthly movement of traffic helps understand how our core competitions are behaving and where their campaigns are active. The new Beta feature of audience overlap also helps us choose media platforms with more unique audiences. The tool also helps us calculate the budget we will require to convert audiences to customers, given the traffic and conversions recorded

改善してほしい点:

While SimilarWeb can give direction on the type of keywords and creatives that are running across brands, it would also be helpful if the platform can capture indicative spends that are made by the selected brand websites.

Leonardo
ブラジルのDiretor
インターネット, 11~50人規模の会社
使用期間: 2年以上
投稿経路

Excellent platform

5.0 4 か月前

製品を使ってみた感想: For me it's excellent, the best platform on the market

良いポイント:

Insights and datas about competitors and comparison of data in the same market segment

改善してほしい点:

some data inaccuracies and limitation of data search period

Ravi
インドのAdvisor II - Sr. Representative Operations
情報技術、情報サービス, 10,000+人規模の会社
使用期間: 6~12か月
投稿経路

good to go

5.0 6 か月前

良いポイント:

checking branded company for reviewing campaign

改善してほしい点:

checking branded company for reviewing campaign

Siqi
アメリカのSenior Data Analyst
広報・渉外, 51~200人規模の会社
使用期間: 2年以上
投稿経路

Overall Great SEO Tool

5.0 7 か月前

良いポイント:

Very easy to use and navigate. Great UX and IT support.

改善してほしい点:

Not able to use some advanced features. If I can try it, maybe would consider upgrading the current plan.

Gourab
インドのAdvisor II
情報技術、情報サービス, 10,000+人規模の会社
使用期間: 6~12か月
投稿経路

Very good experience

5.0 6 か月前

良いポイント:

Easy to use, handy, well organised, easy to find information

改善してほしい点:

Everything is fine. For me, its very good.

Artur
ブラジルのAnalista de Media Senior
マーケティング、広告, 51~200人規模の会社
使用期間: 1年以上
投稿経路

Analista de Midia Senior

5.0 4 か月前

製品を使ってみた感想: It's been fantastic, Similar web even do some meetings with us, the account manager explians some features, helps on tests.

良いポイント:

The best thing on Smilarweb is the feature that compares web sites.

改善してほしい点:

Nothing, I pretty much like everything about Similarweb, I guess I'd say the price, it could be a little cheaper.

Elisa
香港のSenior Digital Specialist
マーケティング、広告, 51~200人規模の会社
使用期間: 2年以上
投稿経路

Similarweb review

4.0 7 か月前

良いポイント:

Similarweb excels in providing robust competitor analysis. I found it extremely beneficial to compare our website's performance against our competitors, uncovering valuable insights into their traffic sources, top-performing content, and audience behavior. This feature allowed us to better understand the competitive landscape and make informed strategic decisions.

改善してほしい点:

While Similarweb offers valuable features and insights, the UI can be somewhat challenging to understand, especially for new users. It would be beneficial for the platform to invest in improving the user experience and providing clearer guidance to ensure a smoother onboarding process and enhance usability.

Joseph
アメリカのPresident
マーケティング、広告, 2~10人規模の会社
使用期間: 2年以上
投稿経路

Similarweb - Competitive Intelligence

4.0 2 か月前

製品を使ってみた感想: good - straight forward and easy to use : )

良いポイント:

User friendly and valuable resources/data

改善してほしい点:

can be quit expensive if you are looking for minimal queries

Kyle
アメリカのAmazon Ecommerce Specialist
プラスチック, 5,001~10,000人規模の会社
使用期間: 1年以上
投稿経路

Advanced competitor to other Amazon keyword and traffic tools

5.0 4 か月前

製品を使ってみた感想: We have been able to launch new products based on intel we got from using similarweb and the sales have far surpassed our expectations. With additional features and modules coming online this tool could only add value going forward.

良いポイント:

I like that Similarweb is always coming out with new features and modules to help build value and tools that I can use for my every day job.

改善してほしい点:

The learning curve initially, it probably took a couple walk thru meetings for me to be comfortable using the product.

Vanessa
ブラジルのMarketing Supervisor
ギャンブル、カジノ, 51~200人規模の会社
使用期間: 1年以上
投稿経路

Excellent Benchmark Tool

5.0 4 か月前

製品を使ってみた感想: Since i knew Similarweb my benchmark work is só simple

良いポイント:

The benchark options, allow to make excellents analyses

改善してほしい点:

Is a little bit expensive, so is difficult to buy all assets

Jerome
英国のDirector
スポーツ用品, 自営業
使用期間: 6~12か月
投稿経路

SimilarWeb review

5.0 5 か月前

製品を使ってみた感想: Overall the extension is a quick way to get valuable data, such as monthly traffic, bounce rate... I use it to gather insights from eCommerce websites to understand their performance and the type of user experience they provide.

良いポイント:

I love using the extension and quickly get insights about a specific website

改善してほしい点:

I think that the pricing i a bit expensive for small businesses