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Zoho Campaignsとは

Zoho Campaigns(ゾーホー・キャンペーン)は、メルマガ・一斉メール配信をシンプルに低コストで行えるツールです。 ドラッグ&ドロップで直感的に操作できる編集画面、豊富なメールテンプレート、自動配信やワークフロー機能、配信結果の分析レポート機能に至るまで、メールマーケティングに求める機能を全てそろえました。

Zoho Campaignsの製品詳細

良いポイント:

It enables to create and manage different sorts of campaigns. It has many features that make the web version of the product very useful.

改善してほしい点:

My role isn't creating the campaigns but I know sometimes there are errors that wrong emails get sent out. May be user error on our admin.

Zoho Campaignsの評価

評価ポイント

使いやすさ
4.1
カスタマーサービス
4.3
機能
4.2
価格の妥当性
4.4

おすすめ度

8.1/10

Zoho Campaignsの総合評価は4.3/5です。 (キャプテラに寄せられた288件のレビューより集計)。

Zoho Campaignsを使用したことがありますか?

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レビューを絞り込む (288件)

匿名レビュアー
コンピュータ・ソフトウェア, 11~50人規模の会社
使用期間: 1年以上
投稿経路

検討した類似製品:

メルマガ配信や見込顧客の囲い込みには使えるツールだと思う

3.0 9 か月前

製品を使ってみた感想: 全体的に会社で利用したいと考えている機能は網羅されていると思うが、Zohoに言えることとして日本人向けのテンプレートをもう少し充実して欲しい。ベースが英語だからかも知れないが、時々意味がわかない機能や画面を目にする時がある。Zohoに限らずツールは慣れが必要だと思うので、これからもより便利に使えるように努力していきたいと思います。

良いポイント:

ZohoCRMの拡張機能としての1つだが、CRMがベースになっているだけにメールの一斉配信機能は使えると思うが、テンプレート作成するGUIが使いにくい。(癖が強い)

改善してほしい点:

メールテンプレート作成のツールを改善して欲しい。とにかく操作性が悪い。自分はホームページ作成なども担当するので、WordpressやWIXなどのようなCMSみたいなイメージでテンプレート作成ができると良いと思う。是非、改善をお願いしたい。

Marianela
Marianela
パナマのWater Treatment and Environmental Management Consultant
認証済みLinkedInユーザー
化学, 51~200人規模の会社
使用期間: 1年以上
投稿経路

Advantages of using Zoho to create and document a successful digital marketing campaign.

5.0 昨年

製品を使ってみた感想: It is an excellent tool, the campaign management is very complete, as well as the role administration for the assignment of tasks within Zoho. It guarantees the number of email outputs for each period of time that we want to establish, design default templates, have generalized views of our campaign, and much more. It also allows us to inform senior management of the results achieved and how leads become customers.

良いポイント:

Zoho Campaigns makes it possible for us to launch entire marketing campaigns with a couple of clicks and without having to hire an advertising agency, which has really allowed us to reduce costs and increase leads in the organization. It is one of the most powerful and easy-to-use tools currently on the market, and it guarantees us to manage the monitoring of our campaigns to get our products and services to the correct audience.

改善してほしい点:

Every good campaign requires good research, which is why we must fully consider, carry out a preliminary investigation of other digital marketing campaigns that have been carried out related to our product, plan in advance the objectives to be achieved in the short, medium and In the long term, research our competition well, find out what they are doing now, and after that, through Zoho campaigns, design in the tool the way we can communicate our added value.

Paul
Paul
アメリカのVP Sales
認証済みLinkedInユーザー
コンピュータ、ネットワーク・セキュリティ, 2~10人規模の会社
使用期間: 2年以上
投稿経路

検討した類似製品:

This product fits small businesses for newsletters and training emails.

5.0 5 か月前

製品を使ってみた感想: Excellent platform for our email needs. I'd recommend it to anyone.

良いポイント:

I love how simple it was to setup and how easy it is to create new campaigns and emails.

改善してほしい点:

The email editing feature can be more simplistic. There are a lot of clicks and you have to redo the TXT version each time.

Roja ji
インドのSolution manager
教育管理, 51~200人規模の会社
使用期間: 6~12か月
投稿経路

Way to Target audience

5.0 2 か月前 新着

良いポイント:

Zoho is an user friendly interface and it's very easy to use.They have different types of features and plans for people requirements Very simple social media marketing.Customer support also good

改善してほしい点:

I don't have any kind of issues with Zoho campaigns.

JJ
アメリカのMarketing Strategist
メディア制作, 2~10人規模の会社
使用期間: 6~12か月
投稿経路

検討した類似製品:

I feel like I'm a beta tester.

1.0 4 年前

製品を使ってみた感想: Clunky, slow and an overall terrible user experience. From a distance, it looks shiny with a ton of functionality. But when you actually start using it, you'll see a myiad of small aesthetics that don't look right (loading bar doesn't extend full width, loading dots are blurred) and the loading times are among the slowest for any software I've ever used. Now all of those things are OK, because functionality is what matters the most, right? This would be true if the functionality of the platform actually worked as intended. We've run into issues like: -Duplicating a workflow gets stuck and never duplicates. The bug required Zoho team to fix it on their side which took 3-5 business days.
-Changing a font color for an HTML email doesn't work. You'll see the updated font color in the HTML code, and in the email preview you will see the font color you want. But when you send the email, the font color is almost always wrong.
-Their simple condition filter in their workflow component didn't work originally. I had to speak to their engineering team twice to show them the problem, and then they fixed it 5 days later.
The list goes on and on. I wish this program just worked and I didn't have to write this review. The one good thing about this software is that their customer service team is very responsive, and they normally fix the problems. But again, I feel like I'm a beta tester working with them through all of these bugs. I don't recommend this software to anyone.

良いポイント:

Campains has a lot of features out of the box and is a very affordable option for startups looking for an email solution.

改善してほしい点:

This entire platform is riddled with bugs, quirks, and errors that make your job so much harder. When things don't work, you normally assume you're doing it wrong with most software. Not with Zoho Campaigns. When things don't work, it's most likely broken on their side. 3 months into using this software every day, and we've already reported 3 different instances where their software was not working as intended. If I was getting this software for free, that would be OK. But since we're paying hundreds of dollars each month to use it, this is not acceptable.

Siraj
オーストラリアのMaster Franchisee
病院、ヘルスケア, 2~10人規模の会社
使用期間: 6~12か月
投稿経路

検討した類似製品:

Best Email CRM

5.0 4 か月前

製品を使ってみた感想: My overall experience with Zoho Campaigns has been positive. The platform's intuitive interface, comprehensive features, and reliable customer support have greatly facilitated efficient email marketing campaigns and enhanced audience engagement, contributing to successful marketing endeavors

良いポイント:

What I like most about Zoho Campaigns is its comprehensive and user-friendly platform, enabling seamless management of email campaigns, streamlined contact organization, and detailed performance tracking, all contributing to enhanced marketing strategies and improved customer engagement.

改善してほしい点:

Zoho Campaigns could benefit from more advanced reporting features and improved integration capabilities with certain platforms, ensuring a more holistic and streamlined marketing experience for users.

Harry
アメリカのDirector of Operations
医療機器, 51~200人規模の会社
使用期間: 1~5か月
投稿経路

Excellent Value

4.0 6 か月前

製品を使ってみた感想: Since we've begun using Zoho Campaigns we've found the initial setup to be pretty smooth. The user interface is helpful and intuitive when setting up campaigns. Zoho Campaigns has allowed us to reach more leads than ever before and has kept everything very organized so we know what is going on.

良いポイント:

Zoho Campaigns is ideal for small to medium sized businesses who want access to big business marketing tools. They make it very easy to setup contacts, create campaigns, and track campaign performance. Before we using a very manual process, but Zoho and streamlined everything and made it very simple.

改善してほしい点:

The Zoho training was not the best, but we found that we are able to learn most of the features on our own and have been happy overall.

Makhdum
インドのCampaign Manager
マーケティング、広告, 11~50人規模の会社
使用期間: 6~12か月
投稿経路

Easy to use and cost effective

5.0 4 か月前

良いポイント:

It's cost-effective and easy to implant with any platform. It also provides an agency portal which is very helpful for agency

改善してほしい点:

It's take time to populate data after the campaign you launch

Stuart
英国のSales Manager
デザイン, 11~50人規模の会社
使用期間: 2年以上
投稿経路

検討した類似製品:

Email Marketing

4.0 9 か月前

良いポイント:

Easy to use. easy to add images tables etc... and easy to format the email.

改善してほしい点:

I found setting up lists a little bit confusing and takes a while to get used to.

Rahul
インドのGrowth Director
金融サービス, 2~10人規模の会社
使用期間: 6~12か月
投稿経路

Best Campaigns Platform

5.0 4 か月前

製品を使ってみた感想: Excellent so far. It has eased our lives quiet a bit.

良いポイント:

Ease of working User Friendly Interface Doesnt require one to be a rocket scientist to operate it

改善してほしい点:

So far, nothing has made us dislike it.

認証済みレビュアー
認証済みLinkedInユーザー
レジャー、旅行、観光, 2~10人規模の会社
使用期間: 1~5か月
投稿経路

Using Zoho Campaigns for Newsletter

4.0 4 週間前 新着

良いポイント:

We used Zoho Campaigns for sending community newsletter for some months. It was good for it did not have enough features, and was quite difficult to grasp at first. The main advantage is you can easily connect with your Zoho email accounts of course :)

改善してほしい点:

Lacks ease of functionalities and if you consider this, it could be expensive compared to other providers

Zohoからの返信

2 週間前

Hello, Thank you for sharing your experience with Zoho Campaigns. We appreciate your feedback, and would like to know more about your requirements. Our goal is to provide the best possible experience to our users. We'd request you to drop an email to [email protected] with your suggestions

認証済みレビュアー
認証済みLinkedInユーザー
マーケティング、広告, 5,001~10,000人規模の会社
使用期間: 1年以上
投稿経路

An Effective Tool for Automated Email Marketing

5.0 昨年

製品を使ってみた感想: My overall experience with Zoho Campaigns has been positive. I found the platform to be user-friendly and easy to navigate. I was able to quickly get up and running with the platform, as it offers helpful tutorials and support. I appreciated the automation features, which enabled me to save time and increase efficiency. I also found the reporting and analytics to be useful in tracking the performance of my campaigns. That being said, I did find the design options to be limited and the price to be a bit higher than some of its competitors.

良いポイント:

1. Automation Capabilities: Zoho Campaigns offers triggers and scheduled emails, allowing users to increase efficiency by automating their campaigns.2. Connectivity: With Zoho Campaigns, users can sync data across their entire organization, as it integrates with a variety of third-party apps, such as Salesforce and Google Analytics.3. Detailed Reports: The platform provides users with in-depth reporting and analytics to track the performance of their campaigns.4. A/B Testing: Zoho Campaigns enables users to compare different versions of their emails to determine which performs the best.5. Mobile Optimization: Zoho Campaigns emails have been optimized for mobile devices, so that recipients can view them clearly on their phones or tablets.

改善してほしい点:

1. Contact List Limitations: Zoho Campaigns does not support contact list imports from external sources.2. Design Restrictions: The platform does not offer a wide range of design options, which may reduce the creativity of users.3. Automation Limitations: Depending on the size of a user's contact list, the automation capabilities of Zoho Campaigns may be limited.4. Limited Support: Zoho Campaigns does not offer telephone support, making it difficult for users to get assistance quickly.

Derek
アメリカのWeb Developer
グラフィックデザイン, 自営業
使用期間: 1年以上
投稿経路

A power tool... when it's working properly

4.0 3 年前

製品を使ってみた感想: Overall, the experience has been good, but it's taken a lot of work to get to this point. Admittedly, we may be stretching the system a bit more than the average user, but we're not doing anything groundbreaking. I've had to (through testing and trial-and-error) get everything working myself because often times the first-tier of support doesn't understand the software that well. Second-tier support has almost always been extremely helpful, but you're usually stuck waiting a couple days to hear back from them.

良いポイント:

We're using workflows in Campaigns to send automated messages based on customer data, and have created quite the intricate web of workflows over the last year. While it's taken some trial-and-error to get things where we want, we have a 12-week long program that runs without any user input, allowing us to focus on elements of the program that DO require our attention. One of the main reasons we went with Zoho Campaigns (and CRM) was the monthly cost compared to other options.

改善してほしい点:

There are occasional times when the workflows fail to run properly, and this causes me MAJOR headaches. For example, I have a weekly workflow that starts on Tuesday morning with an email, then sends another email on Friday, and finishes with a move to the "next week" workflow the following Tuesday. If the system hiccups and "misses" the window for that Friday email, the user sits in the workflow until NEXT Friday, and does not move on to the next week as they should. As a result, I've had to build failsafes into my workflows that allow me to manually force folks into our out of weeks (ugh!).

Deepa
Deepa
インドのCampaign Specialist
認証済みLinkedInユーザー
情報技術、情報サービス, 51~200人規模の会社
使用期間: 2年以上
投稿経路

検討した類似製品:

Started my Email Marketing carrier with Zoho Campaign

4.0 2 年前

良いポイント:

I started my email marketing carrier with Zoho Campaign. The user interface is simple and easy to use. We can integrate this with Zoho CRM. Easy to upload contacts, Create segment, Manage unsubscribers and check user activity. Best fit for sending regular newsletter.

改善してほしい点:

The majority of emails sent end up reaching SPAM or Promotional folder. Takes more than usual time to complete IP warm up.

Bhuavneswaran
インドのMarketer
金融サービス, 2~10人規模の会社
使用期間: 1年以上
投稿経路

Amazing Product

5.0 5 か月前

製品を使ってみた感想: Zoho Camapaigns are our go to email marketing solution that we use to send updates to our customers.

良いポイント:

It's native integrations with Zoho CRM another zoho ecosystem, are amazing. We are able to use these tools to dynamically segment our users and send them the weekly and daily news reports that you want to send. Also, the automatic unsubscribed users across all the email list is also a great feature so we don't annoy our users again and again who want to be removed.

改善してほしい点:

Maybe one thing that I dislike about Zoho campaigns is that they could actually work on a lot more customization and it comes to graphs and charts. But then maybe this is very specific to my industry, but I think adding on top of that would be super useful for us.

Sadhan
インドのDigital Marketing Manager
マーケティング、広告, 2~10人規模の会社
使用期間: 2年以上
投稿経路

Best ever software used for Email Campaigns

5.0 3 年前

製品を使ってみた感想: Yes I am using since late 2017 and day by day they are improving their features. Their customer support is amazing. I never seen such amazing support provide by any other company.

良いポイント:

There is whole bunch of features they have placed for email marketing campaigns, we used templates where advanced design with call to action segment added, we just putted our information and created our campaign. There is integration method works very smoothly

改善してほしい点:

As such I haven't discovered, but yes they can add more IT & Web Services related templates, so user will easily pickup their desired design in that particular field.

Natalia
Natalia
メキシコのGraphic Designer
認証済みLinkedInユーザー
マーケティング、広告, 11~50人規模の会社
使用期間: 2年以上
投稿経路

Easy to use email marketing tool

4.0 3 年前

製品を使ってみた感想: When you are already working with Zoho CRM it makes it easier to send campaigns and have a better database management.

良いポイント:

It is easy to use, you can create your own HTML campaign, use a template or the drag and drop builder. If you use it with other Zoho products you can sync the database available or upload you own. You can schedule the campaigns in your time zone or in the recipient time zone.

改善してほしい点:

The drag and drop has some bugs from time to time and the platform performs better when you use it with other Zoho products.

Jeff
Jeff
ブラジルのCeo
認証済みLinkedInユーザー
経営コンサルティング, 2~10人規模の会社
使用期間: 1年以上
投稿経路

Best Platform for Small Business

5.0 昨年

製品を使ってみた感想: Always be ok, nothing to say about it.

良いポイント:

Integrations with CRM and another solutions Zoho like: Zoho Sign, Zoho Bigin, Zoho CRM and Zoho Mail.

改善してほしい点:

Automations with channels. Using WhatsApp, SMS and Emails integrated.

hichem
フランスのIT manager
コンピュータ・ネットワーク, 2~10人規模の会社
使用期間: 1年以上
投稿経路

easy to use, and reduce the working time.

4.0 5 年前

良いポイント:

. An easy interface so you can learn it very fast. . Have a perfect and nice dashboard, so you can manage the progress of your campaign. . The price to the value reasonable compared with other similar services. .Zoho invoices are very useful and help a lot in tracking the payments. . You will the social media campaigns which is very important now maybe even more important than email marketing. .And they always have new fetures from time to time.

改善してほしい点:

. The most thing I don't like it In Zoho that you can't make your own campaign from scratch. .you are limited with the templates that they provided it to you. .to set up your account it can a little bit hard and tricky, but after that evry thing go smoothly

Jim
ジョージアのCEO
オンラインメディア, 2~10人規模の会社
使用期間: 1年以上
投稿経路

Better than alternatives

5.0 5 か月前

製品を使ってみた感想: Very satisfied. Highly recommended.

良いポイント:

I tried many email services as a marketer. Zoho Campaigns is better in terms of price, speed and simplicity. Now it takes 1 minute for me to send my campaigns.

改善してほしい点:

Please add more contact limits per subscripition.

Nicholas
アメリカのSoftware Support Technician
認証済みLinkedInユーザー
コンピュータ・ソフトウェア, 11~50人規模の会社
使用期間: 2年以上
投稿経路

Zoho Campaigns has increased our visibility to our customer base for getting out to the world.

4.0 6 年前

良いポイント:

It has allowed us to create some exciting campaigns and marketing tools to get visibility to our customer base. Overall it has increased our income by a lot in the last year since we start to use the Campaigns feature. My CEO and COO are excited to see what the next year will bring as this feature grows and we grow with it.

改善してほしい点:

Zoho has knocked this feature out of the park and I have zero cons to say about it at this time. Keep creating awesome software guys.

kim
アメリカのdivision manager
建設, 11~50人規模の会社
使用期間: 2年以上
投稿経路

Easy to use, after you do it a couple of times

4.0 5 年前

製品を使ってみた感想: It is easy to start a campaign and from the analytics see he opens it, call them while your email is still fresh in their minds, then move onto the next step.

良いポイント:

You can use their stock templates or create your own. Adding pictures is very easy, along with call to action buttons. The Zoho team test it before you send it out to make sure it will work in all formats.

改善してほしい点:

You can't resend a campaign without cloning it.

Reunaldo
Reunaldo
フィリピンのSenior Data Analyst
認証済みLinkedInユーザー
マーケティング、広告, 501~1,000人規模の会社
使用期間: 6~12か月
投稿経路

Zoho Campaigns: Reviews

5.0 昨年

良いポイント:

What I like best about Zoho Campaigns is how simple it is to use. The interface is simple and straightforward, making it simple to create, customize, and send marketing campaigns. Furthermore, Zoho Campaigns provides powerful features for effectively segmenting customers and tracking performance metrics to help you optimize your campaigns.

改善してほしい点:

I didn't like how limited the design options in Zoho Campaigns were. It was difficult to create truly unique and eye-catching graphics and visuals for my campaigns. Furthermore, the analytics and reporting features were not as robust as I would have liked.

Kyle
アメリカのDirector of Franchise Development
マーケティング、広告, 11~50人規模の会社
使用期間: 2年以上
投稿経路

Easy to use

4.0 4 年前

製品を使ってみた感想: Overall, we are happy with the program compared to franconnect.

良いポイント:

We are able to customize our campaigns to do exactly what we want. Automated emails is essential drawing interest for our different franchise brands.

改善してほしい点:

My role isn't creating the campaigns but I know sometimes there are errors that wrong emails get sent out. May be user error on our admin.

Harish
インドのBusiness Development Manager
認証済みLinkedInユーザー
教育管理, 201~500人規模の会社
使用期間: 1年以上
投稿経路

Must Try Over Competitors

5.0 5 か月前

製品を使ってみた感想: Overall its been good 12 months. Looking forward to another good 12 months.

良いポイント:

Easy to use and very much simplified for dummies

改善してほしい点:

I really dont think i hate anything about Zoho Campaigns. Its amazing.