I love the fact I can work on campaigns locally on my computer without being online and not in a browser. The lists and address management is simple yet agile.
You get what you pay for. With their one time payment option you don't get much customer service and you'll need to maintain your own servers.
製品を使ってみた感想： I have maintained various mailing lists and mailings over the years and DirectMail has always been the perfect tool for me. Now that I am retired and I only use the app to organize my monthly dinner parties, it has scaled down nicely and is still the perfect tool.
Easy organization makes easy to maintain compliance with all laws and common decency.
It doesn't bend to my personal case use, but I could hardly expect it to.
Perfect Platform for Small Batch Mailing
製品を使ってみた感想： This is a core part of my communication toolkit. While I still use other mailing list platforms for specific purposes, this solves very specific bulk mailing needs.
I use this program for lists which have small and specifically targeted audiences. This mainly includes press lists for producing events, and for teaching large classes or workshops. It allows me to create simple mailings where I do not want a lot of noise or fuss, more like direct mail as opposed to broadcasting a message. It's the perfect scale and I love the ease of understanding the reporting, which becomes of direct benefit for following up and moving between lists. It functions for me like the perfect basic database for supporting the ways I need to communicate.
At this point I don't have a lot of complaints, as I've been using it for probably a decade. The cloud synchronization has been greatly improved more recently. I often send things which are just this side of plain text for ease of reading and sharing the content with the audiences I send to, and I do find that it's best to bring in any text unformatted and do the formatting within Direct Mail as the styles can get funky when one copies and pastes.
Send all your mails without being worried about that.
製品を使ってみた感想： Nice experience.
Direct Mail is a popular bulk email marketing software that allows businesses to manage and send large email campaigns. Some of the key features and benefits of Direct Mail include:- Easy to use and intuitive interface: Direct Mail's drag-and-drop editor and user-friendly interface makes it simple for users to create and send email campaigns without prior technical knowledge.- Integrations: Direct Mail integrates with popular CRM and e-commerce platforms, making it easy to manage email campaigns alongside other customer interactions.- Automation: Direct Mail offers advanced automation features, such as autoresponders and targeted campaigns, that can help businesses streamline their email marketing efforts and improve engagement with customers.- In-depth reporting and analysis: Direct Mail provides detailed reports on the performance of email campaigns, making it easy to see which campaigns are working and which need improvement.
Some of the challenges or limitations that Direct Mail users may encounter include:Cost: Direct Mail can be more expensive than other email marketing software.Limited features: Direct Mail focuses on bulk email, so some advanced features like list segmentation or deep personalization may not be available or be limited.Limited integrations: Direct Mail only integrates with a limited number of CRM and e-commerce platforms, so some users may find they need to use additional tools to cover their integration needs.Technical requirements: Although Direct Mail has a user-friendly interface, it may be necessary to have technical knowledge to set up and use some of its advanced features.
Sending mails from an external database was easier before
It is doing what I want. Connect to an external database, send mail via an externa provider. But things are not working so well. The thing is that data in database are evolving and, in the new version, I have to re-right the request to the database each time in different adress group coming from different database. Spam test is not working. Preferences ares sometime not kept, situation on the screen for exemple.
Again it does exactly what i want but less easier than previous version . Main point is database connection.
Thanks for your review, Pascal. If you are having any trouble with importing, spam tests, or preferences, please contact our support team and they'll be happy to get things straightened out. Thanks!
The ultimate tool for targeted email marketing
製品を使ってみた感想： Direct Mail is a comprehensive email marketing software that offers robust features for managing and executing email campaigns. It's easy to use and allows for targeted messaging, automation, and analytics tracking. Some users may find its pricing too high or its features overwhelming, but overall, it's a highly rated tool for businesses looking to optimize their email marketing efforts.
several objective benefits to Direct Mail that make it a valuable tool for businesses. It allows for targeted email marketing campaigns that can be optimized for maximum engagement and conversions. The software is easy to use, and its analytics capabilities provide valuable insights into campaign performance, allowing for data-driven decision-making. Additionally, Direct Mail offers features like mobile optimization and CAN-SPAM compliance, ensuring that emails are legally compliant and accessible to all recipients.
some potential drawbacks of Direct Mail could be its pricing, as it may not be feasible for smaller businesses or those on a tight budget. Additionally, while the software offers a range of features and customization options, some users may find it overwhelming or difficult to navigate.
Great mail program with extensive features
製品を使ってみた感想： I was looking for a low-cost mail program that was very easy to learn and get up and running. The major issue was getting a zap to work, but once that was working, I was very happy with the result. Likewise, zaps for onsite forms. But the learning curve for actually USING it, and sending emails. Cost per email is very very low - I buy 10K at a time for $99 so one cent each. Pretty good pricing! Delivery is almost instantaneous, and it is fun to watch the responses roll in.
Low cost per email, campaign reports, mailing lists easy to build and maintain, easy to use block editor. I use this via zaps with Shopify, as well as forms on my WP site. Much smaller learning curve compared to mail chimp.
Not as common support - required a zap to connect to Shopify, rather than directly connect, as will bigger company products. I appears to not detect duplicates in lists. I would like a more powerful editor, more like Divi for constructing emails. However, the basic block editor works pretty well.
Great platform to organize emails but can be difficult to navigate!
Great for managing emails and email lists!
Customer service is difficult to reach when needed!
You can compose and edit emails as well as your database offline and without an internet connection. You never have to worry about losing work if your connection goes down. Great reporting as well and the chat support is helpful and fast!
I would love the ability to analyze various list performances.
The best email marketing
製品を使ってみた感想： This software is so easy to use and so powerful . I wish I had found it before. It has turned my email marketing from pain (with previous systems) to joy ! It is so easy to set up a very cool looking email and send it. I can control my budget to my needs. Recharge my credits when I need it and pay nothing for 2 months if Im not sending anything. And ... the mailing list management system is just amazing. it is so easy now to admin my mailing lists, correct them as I go, group people in different categories and move them around if needed. I have even intagrated the Subscribe forms on my web sites . Again ... flexible and so easy to set up . I LOVE direct mail . My music promo has totally changed since I use this software ... and all from the confort of my own computer !!!
Everything !! this is a genious program I had been waiting for for many years. A dream come true
Nothing. I love everything about direct mail. Even the subscribe form is great to use
If Apple made a direct mail app, it would look & feel like this!
製品を使ってみた感想： It's a perfectly simply solution to creating customer engagement. It's actually a pleasure to use since it looks and feels great.
it's really easy to set up and execute and it integrates with my CRM of choice (Daylite) really well
I don't have any deal-breakers, but would always love more templates
Direct Mail - The Best App For Writing Weekly Newsletters!
製品を使ってみた感想： My overall experience in using Direct Mail has been very pleasant. It's efficient, easy to use, and makes writing a weekly newsletter fun.
There is much to love about Direct Mail. I love the mail-merge features. A personalized newsletter is much more powerful and attention getting. I enjoy the ease of use and the powerful preview features. I truly appreciate how easy it is to layout the newsletter and fine tune the design. The user interface is very intuitive.
I would be nice to have a word-art type of feature.
The Goldilocks EMP
製品を使ってみた感想： I recommend DirectMail as an EMP solution to all of my Mac-based clients.
DirectMail speeds workflow with a dead simple drag-and-drop interface and heaps of other time-saving features not found in online EMPs.
If I had to pick a least favorite aspect of DirectMail then it would be the sync time with the cloud.
An extremely valuable email tool on many levels
製品を使ってみた感想： I've used Direct Mail for email marketing and general group communication for years. It was a good product when introduced and has only gotten better over time. Kudos for a job well done!
The way it helps manage emailing lists and be responsive to recipient feedback. It does this while making compliance with can spam guidelines very easy.
Nothing. I love using it, I love the interface, I love the reliability and the ongoing costs, should you choose to use their outgoing mail server, are extremely low.
Excellent Email Marketing Tool
製品を使ってみた感想： I am able to send campaigns to different groups which I have made based on their buying interests and it helps me sell more even during this pandemic as my campaigns are specific to groups. My revenues have increased each year.
I like the summary of campaign reports, particularly the number of times a particular client reads it and his location while reading the campaign. All my customers are known to me and when they read it away from their country then I know they are on holidays and I do not disturb them by calling. The templates of direct mail help me make appealing campaigns to my audiences.
Currently we are not able to have put the excel format inside the body of the campaign.
Effective, low cost direct marketing
製品を使ってみた感想： What I like most about Direct Mail for the Mac is that, having used it for several years, it is just there and reliable. I know that if I go a couple of months without using it that it will still meet my requirements. Sometimes, it can take a while to get back up to speed but the effort is always worth it.
This is a straightforward and easy to learn piece of software that is packed full of functionality. It has certainly made our marketing more focused and effective over a number of years, first with our management consulting business and latterly with our bed and breakfast business.
Probably the most challenging aspect is getting to be familiar with the newsletter layout and making adjustments. Once you get to know this it seems you don't need to be a graphics designer or creative to produce a passable newsletter that looks good.
Great Software but AWFUL management and support after
One of the easiest and good looking mail sender on the Mac have used it for years. (not anymore though)
You have to pay them to send using your SMTP, which is fine, but as soon as you offend their very strict rules they disable the whole part of the sending process, meaning the softwares useless. Then thats where you find out the support is AWFUL, as it seems to me theres only 2 people that work there, they refuse to talk on phone, and despite promises when chased up, they don't answer emails. genuinely terrible.
Thanks for your review, John. Sorry that you had a bad experience. We strive to provide excellent customer service (via email and live chat), and are grateful for the many five star customer service reviews we've received here and on other sites. In order to maintain a high quality of service, we ask all of our customers to agree to an anti-spam policy that forbids the use of illegal or purchased email lists. If that policy is violated, we are happy to explain how to resolve the issue. However, we are not able to help customers who repeatedly harass and threaten our employees.
I LOVE and use Direct Mail WEEKLY
製品を使ってみた感想： Overall, I love it and use it regularly.
Easy to use. Reliable. Great online (via chat) customer service.
A Little on the expensive side for purchased email credits as compared to other companies I've use. Not great phone support (talking to a human).
Terrific Basic Service for Digital Marketing
製品を使ってみた感想： Very Good!
Great product for the price We use Direct Mail to manage our customer base for two separate target audiences. The service is helpful and easy to use, being able to create, reuse and modify previous campaign flyers, driving traffic to our websites, providing useful metrics, keeping our database relevant when clients change email addresses or are no longer interested in receiving annoucements. Overall DM has worked well for our small business. We cannot afford to invest in other CRM services such as MailChimp, Constant Contact, GetResponse or other email marketing services. DirectMail fulfills our current needs.
Wish the interface were more user friendly Wish there were more customization tools for the templates
Direct Mail, Every Bit As Good as the Mac
製品を使ってみた感想： We operate our entire subscriber management with this one program. How is that even possible?
10 years ago Byways Magazine was one the first travel publications to go all digital. Truth is we didn't even know what that meant. Then we stumbled upon Direct Mail, took the leap because it, like us, was all mac, and have grown as it has grown. The level of sophistication from where we were and where Direct Mail was back then, to where we are today is night and day. Other than our layout and design software, Direct Mail is the most significant piece of software we own.
They really come after you when you violate their spam criteria. We are always hoping someone will just unsubscribe rather than filing a spam complaint. If you could care less about offending someone with spam, then this is not the software for you. They were all about Apple Privacy before there was Apple Privacy!
Excellent application. Fairly easy to use. Good interface design.
Best means (by which users are honored in terms of their time for messaging) to communicate with various constituents.
Often have to retype names of messages as the app updates indiscriminately. Would love to be able to stop sending, then start again without starting at the beginning of the mailing list.
Good product for nonprofit organizations
製品を使ってみた感想： We use it daily and it is a necessity for our marketing outreach to get more customers.
This is an easy-to-use marketing and customer email management tool.
There are some limits to the free version.
Great program for managing email lists for mac users
Easy to use and a very good and fast support
Nothing, for me it has been the perfekt e-maillist administration program
A Great email marketing application
製品を使ってみた感想： Having used Direct Mail for many years I can attest to the effort put into keeping it fresh. The customer support is outstanding.
Well thought out and updated on a regular basis, you can tell that the developers of Direct Mail take pride in their product. It is a solid and stable application that I have relied on for years to do my email marketing campaigns for clients.
As with any application you always say, I wish it did x, but nothing significant enough to warrant inclusion here.
Excellent interface for making email blasts
製品を使ってみた感想： Love it
Its integrated with iCloud so I can access the same info from multiple computers, and that it makes sending bulk email easy.
I think it could use a contact card entry system rather than just a spreadsheet layout.
Great value for a non-professional user
製品を使ってみた感想： I have used DM for Mac for several years and found it truly powerful and complete. Even the novice user will appreciate powerful yet easy to use features such as automatic unsubscribes, bounces or complaints, helping you keep your mailing list clean and well-managed. Hundreds of templates make sure you can find the format that's right for you and then customize with graphics, logo, etc.
Ease of use, editor, templates, address manager
I would like an option to compare performance of weekly newsletter